Facebook. If you are identifying with Pink Zebra on a Facebook Page or Group, the words Independent Consultant must be included in the Facebook Page/Group Name according to the following guidelines: • Personal or Business Name, Pink Zebra, Independent Consultant • Pink Zebra, My Personal or Business Name, Independent Consultant • My Personal or Business Name, Independent Consultant • Independent Consultant, My Personal or Business Name The URL for the page cannot have the words Pink Zebra in it. Some approved examples include: • www.facebook.com/personaloORbusinessname • www.facebook.com/personalORbusinessnamepz • www.facebook.com/pzpersonalORbusinessname • www.facebook.com/personalORbusinessnamepzic Please Note: When you set your Facebook Page up, the URL for that page will default to the Page Name. If you have chosen to use one of the options where Pink Zebra is part of your page name, you will need to change the URL to remove those two words before saving. There is a video in Resources > Video/Audio > General that walks you through the process. Other Social Media For other social media sites or online marketing, the term “Independent Consultant” does not have to be in the account name, but must be clearly and prominently stated within the bio or header. This includes Twitter, Instagram, Pinterest, YouTube, Google+, etc. In addition, the URL for many of these sites would be your @. This @ cannot contain the words Pink Zebra. The Consultant is allowed one external social media website of each type (included but not limited to a Facebook page or Facebook group, Instagram, Twitter, YouTube, Google+, Pinterest, etc.) to personalize his or her Pink Zebra business and promote the Pink Zebra opportunity. The Consultant is only allowed to use the Pink Zebra replicated website as his or her shopping cart, and he or she may redirect a personal URL to the Pink Zebra replicated website.
Facebook. Manitowoc ParentCo (or a subsidiary of Manitowoc ParentCo) is the owner of record for and currently has control over the Facebook account having the name “Manitowoc Company” (the “Manitowoc ParentCo Facebook Account”). SpinCo Group is the owner of record for and currently has control over the Facebook accounts having the names “Manitowoc Foodservice,” “Convotherm,” “Merrychef,” “Frymaster,” and “Manitowoc Ice” (collectively, the “SpinCo Facebook Accounts”). The foregoing Facebook account information represents the only Facebook accounts and account names owned or used by the parties. Therefore, ownership of the Facebook account assets relevant to the Distribution has already been allocated to the respective parties. The parties agree that, following the Distribution, there is (a) no current practical business need for Manitowoc ParentCo to use or have access to the SpinCo Facebook Accounts and, similarly, (b) no current practical business need for SpinCo to use or have access to the Manitowoc ParentCo Facebook Account.
Facebook. Upload pictures, videos and other audiovisual elements. - Post regular updates on the xyz Facebook wall – A Minimum of 1 update per day, and sometimes 2-3 updates if there are other things to be communicated. But any given month, a minimum of 30 status updates (including quizzes, info, news, etc) - Moderate comments, delete spam, and engage fans on the xyz Facebook wall - Create facebook apps, and add apps on the xyz Facebook page. - Have regular contests that are relevant to the brand and increase the fan base. IMPORTANT (FACEBOOK CONTESTS): From our experience, we know that too many contests are usually negative for the brand. A healthy frequency is to have about 1 contest per month OR have 1 big contest every two months. - Measure and report analytics for the Facebook page. - Design and launch targeted Facebook ads for increased engagement and larger fan base. - And everything else that is synonymous with developing, designing and maintaining the Xyz Facebook page. Information and details given to <Agency Name> by Xyz team Please note that the following details and information must be provided to the <Agency Name> team on a regular basis by the Xyz team. - Pictures: All pictures from events, product pictures, etc. - Videos: All videos from events, product showcase videos, etc. - Event details: Any and all event details in advance so that we can update the online portals and create a buzz about the events. - Details of logins: All the login details for social media sites that already exist. - Poster’s, previously used promotional material: All previously used posters, ads, magazine ads, and other promotional material so that we have a good idea of the branding look and feel. - Brand manual or any existing guidelines: A copy of any brand manual or guideline manual if it exists. Also high resolution images of the logos. - And any other important information and newsworthy items for the brand that can be shared with the online community. Confidentiality Clause NOTE: All materials given to us, like brochures, audio, videos, photos, etc, will only be used for Xyz promotional purposes. It will not be used for any other purposes in any shape or form, and will be returned if & when required All this information will be treated as confidential and proprietary in nature and will not be used by <Agency Name> for any other purposes besides using the materials to promote Xyz on social media and digital platforms. Termination Clause Both parties, i.e., <Agency Name> a...
Facebook. To obtain program updates and information, join our Facebook page once you are in the US. The CCUSA office in Budapest has a Facebook page, called CCUSA-‐Hungary. Please like it to see the latest news about the program – even before departure. Also you should join the CCUSA Hungary 2015 Facebook group in order to keep in touch with other Hungarian participants this season.
Facebook. Campaigns feel that using tools like Facebook are essential for their electoral goals, not because they are likely to benefit from doing so, but because not doing so may lead to punishment (Magin et al. 2017). Outside of the US context, Larsson compared the two (otherwise similar) cases of Norwegian and Swedish politicians on Facebook to learn more about the permanent campaign online during a time period in 2013 when Norway was about to have an election and Sweden was not and found that, though the Swedish legislature is much larger than Norway’s, Norwegian candidates were much more active on the platform (2016). This suggests the importance of a looming election and the belief by politicians that Facebook pages may help their prospects with voters. In other insights from the US presidential campaign staff, they suggested that they do not consider all social media to be similarly “cheap”— for campaigns with comparatively lesser resources, they chose to focus on Facebook and Twitter rather than Instagram or Snapchat (Kreiss, Lawrence and McGregor 2018). Similarly, YouTube adoption was highest among candidates who had more campaign money or were running in more competitive districts (Gulati and Williams 2010), likely due to the cost of producing high-quality video content. The hope and expectation is that these platforms, particularly Facebook and Twitter, are used to reach potential supporters in the electorate. Evidence of two- way communication, where political actors and voters interact, is mixed; evidence of mostly one-way communication on Facebook by Austrian politicians was found by Heiss, Schmuck and Matthes, though they note that certain post features (such as humor or a negative tone) increased engagement behavior such as likes, shares, and comments by other users (2019). Through interviews with political communication directors and Facebook data from the Norwegian 2013 national elections, Kalsnes probed the disconnect between campaign’s stated reasons for wanting to use social media, to be more engaged with voters, and the reality that there tends to be minimal interaction. Despite the fact that the staff that he interviewed shared “idealistic intentions to interact with po- tential voters on Facebook“ (Kalsnes 2016, p.8), they rarely interacted with users. This disconnect was also found in a study of German and Austrian political parties prior to their national elections in 2013, where the parties used Facebook to share information but not to int...