Product Marketing. (a) ESL will at all times have the sole discretion to set and determine all terms and conditions of sale of all Licensed Products, including price, position, distribution channels and name (including ESL trademarks, trade names or logos). ESL will be responsible for distribution of the Licensed Products in its sole discretion.
Product Marketing. All Royalty Bearing Products shall be marketed and sold as "premium" products consistent with MFB's then existing image. Nonni's accepts full responsibility for and agrees to pay all costs it incurs associated with all advertising and promotion, packaging design, graphics, and packaging materials for Royalty Bearing Products.
Product Marketing. 3.1 Marketing Effort. Reseller shall use commercially reasonable efforts, consistent with market practice in the Territory and the guidelines set out in the Partner Program, to market, sell and distribute the Products to End Users. Reseller shall be knowledgeable about the Products and shall provide End Users with accurate and current information about the Products.
Product Marketing. (a) EASi shall at all times have the sole discretion to set and determine all terms and conditions of sale of all EASi IR Products incorporating the Licensed Technology. EASi shall at all times have the sole discretion to develop and approve all such EASi IR Products' marketing materials and activities.
Product Marketing. During the Term Akorn shall use commercially reasonable efforts to solicit orders for, and to promote and market, the Products in the Territory. Akorn shall use mutually-approved marketing materials in its marketing efforts for the Products. The Parties shall use commercially reasonable efforts to mutually develop a marketing plan for the Products in the Territory. If the Parties are unable to mutually develop such a marketing plan, then Akorn shall propose a marketing plan to A-S. Akorn’s proposed separate marketing plan must be approved by A-S before Akorn implements the same, and A-S’ approval will not be unreasonably withheld.
Product Marketing. From the Effective Date through the later of ----------------- (a) the date which is 12 months after the date of commercial launch of the Products and Services, and (b) the date which is 18 months after the Effective Date, ENACT shall invest a minimum of Two Million Five Hundred Thousand Dollars ($2,500,000) to fund marketing expenses of the Products and Services (which expenses (i) may include ENACT's marketing personnel and administration expenses, to the extent such personnel are devoted to marketing the Products and Services and to the extent such marketing personnel and administration expenses do not exceed $500,000 and (ii) may not include packaging, packaging development and clinical outcomes research expenses) consistent with the marketing activities set forth in the marketing plan attached hereto as Exhibit "C". -----------
Product Marketing. Using the aforementioned marketing strategies, Titan Roof Tile will heavily focus on the low cost, environmentally friendly, and structurally secure nature of the Company’s patent pending Titan Roof Tile product line. The business will showcase all of these points in all sales literature produced and distributed by the Company. One of the additional focuses will be the tax subsidies and tax credits associated with using environmentally friendly materials.
Product Marketing. Spectrum will, at its expense and upon approval of the NDA for the Licensed Product, begin marketing efforts in the Territory to promote and sell the Licensed Product, and will provide EPRO marketing plans to that end on an annual basis.
Product Marketing. BMG shall indicate in all promotional literature for Products that such are sold for cancer research in the research-use-only market or in vitro diagnostic use for cancer only, are being sold under license from Geron, and that no license for use in discovery or development of therapeutic agents that modulate telomere length or telomerase activity is conveyed and that no license for in vitro diagnostic use, for diseases or conditions other than cancer is conveyed. BMG shall provide Geron with copies of representative Product informational materials and labels at least thirty (30) days in advance of the first sale of any Product. BMG shall place Geron's name and address on its distribution and mailing lists for English-language informational materials for Products in the United States and agrees, with respect to Products for the research products market only, to adopt reasonable modifications thereto proposed by Geron for incorporation into future promotional materials.
Product Marketing. 5.1 The TGI Partner shall be solely responsible for all expenses incurred in marketing the selected six (6) TGI Products.
