Marketing Spend definition

Marketing Spend means, with respect to any period, the aggregate amount that is spent on marketing activities (including, without limitation, online and mobile marketing, search engine optimization and email costs, brand marketing, printed collateral, consumer research, and other related costs) as reported on the Borrower’s financial statements for such period, but excluding therefrom salaries, payroll taxes, benefits, stock compensation, consulting and other employee related expenses associated with employees working in a marketing function for such period. “Marketing Spend Test Period” shall mean each Fiscal Quarter. “Material Adverse Effect” shall mean a material adverse effect on and/or material adverse developments with respect to (i) business, operations, assets or financial condition of the Credit Parties taken as a whole, (ii) the prospect of repayment of all or any portion of the Indebtedness or in otherwise timely performing any Credit Party’s obligations under the Loan Documents, (iii) the validity, perfection, value or priority of the Agent’s security interests in the Collateral, (iv) the legality, validity or enforceability of this Agreement and any other Loan Document, or (v) the rights and remedies of Agent or any Lender under any Loan Document; provided that, during the period from the Sixth Amendment
Sample 1Sample 2
Marketing Spend means the marketing spend used by Customers to purchase advertising on third­party marketing platforms not directly controlled by SiteWit, such as search engines, social networks, and display advertising exchanges.
Sample 1
Marketing Spend means, with respect to any period, the aggregate amount that is spent on marketing activities as reported on the Borrower’s financial statements for such period, but excluding therefrom salaries, payroll taxes, benefits and other employee related expenses associated with employees working in a marketing function for such period.
Sample 1

Examples of Marketing Spend in a sentence

  • The Company defines B2C Marketing Spend Ratio as the total B2C direct marketing expense for the period divided by the total B2C revenues.

  • Recurrency drives system-wide sales producing on average a 13% increase in guest spend and a 26% improvement in frequency, ultimately delivering an average Return on Marketing Spend of 10X.

  • Mobivity’s Recurrency platform enables multi-unit retailers to leverage the power of their own data to yield maximum customer spend, frequency and loyalty while achieving the highest Return on Marketing Spend (ROMS) possible.

  • The hearing shall be recorded by the Grievance Office either by tape recording or stenographic recording, and shall be the only recording made.

  • If a notice amending a code of conduct complaint is provided to the general manager after the complaint has been referred to the Code of Conduct Panel, the general manager is to notify the Executive Officer, in writing, of the amendment.

  • The purposes for which the Marketing Spend will be used will include, but not be limited to, advertising, application towards website development and maintenance, print media, photography and videography expenses and promotional events.

  • Lessing’s also shall provide invoices, tear sheets or other documentary proof, in form reasonably satisfactory to City or Rye, that it has satisfied the Marketing Spend each Year.

  • Any Marketing Spend shortfall for the final Year of the Term shall be paid to the City of Rye by January 31st of the ensuing Year.

  • Investments on digital video and rich media ads did not yet reach a 10% market share, but are set to know the highest growth rates in the coming years (Lunden, 2013).Among the formats of online advertising most commonly employed worldwide today (Figure 1.1) are Search Engine Marketing (SEM), Display ads, Mobile Marketing, Social Media and E-mail Marketing.Figure 1.1 - Forecast - US Interactive Marketing Spend, 2011 to 2016, (Research Interactive Marketing Forecasts, 2011).

  • Applicant must use Attachment D3 Estimated Marketing Spend by Designated Market Area template provided to indicate estimated total expenditures for Small Group Marketplace related marketing and advertising functions.


More Definitions of Marketing Spend

Marketing Spend. 2017” means marketing costs incurred by the Company (or if the Buyer decides to implement one of the decisions set forth in Section 1c)(ii) 1) to 1c)(ii)3), the marketing costs incurred by the Company, the Buyer or their Affiliates in connection with the Attractive World brand in France, Luxemburg Belgium and Switzerland) from 1st January 2017 to 31st December 2017, it being specified that production costs and PR costs are not included in Marketing Spend and that fees relating to media buying agency are included. “Nominated Account”: means the secured Stockholders’ Lawyers’ CARPA account opened with the Paris Bar for this transaction (IBAN number: FX00 0000 0000 0000 0000 5504 955, Swift: BXXXXXXXXXX, reference 1864367). “Objection Notice” shall have the meaning set forth Section 7(b)(x). “Ordinary Course of Business” means, with respect to the Company, actions taken in the ordinary course of business consistent with past and current practices of the Company in relation to its Business. “Open Source Code” or “Open Source Software” means any software code that is distributed as “free software” or “open source software” or is otherwise distributed publicly in source code form under terms that permit modification and redistribution of such software. Open Source Code includes software code that is licensed under the GNU General Public License, GNU Lesser General Public License, Mozilla License, Common Public License, Apache License, BSD License, Artistic License, Sun Community Source License or other similar licences. “Party” shall have the meaning set forth in the preamble. “Person” means any individual, sole proprietorship, partnership, joint venture, trust, unincorporated association, corporation, limited liability company, entity or governmental entity (whether federal, state, county, city or otherwise and including, without limitation, any instrumentality, division, agency or department thereof).
Sample 1
Marketing Spend means the amount that Licensee shall spend on marketing activities pursuant to Section 4.2(c) and as designated on a Schedule for each Annual Period.
Sample 1
Marketing Spend has the meaning set forth in Section 9(d).
Sample 1

Related to Marketing Spend

  • Pharmaceutical Product shall have the meaning ascribed to such term in Section 3.1(hh).

  • Licensed Services means all functions performed by the Licensed System.

  • Commercialization or “Commercialize” means activities directed to marketing, promoting, research and development as required, manufacturing for sale, offering for sale, distributing, importing or selling a product, including sub-licensing or sub-contracting of these activities.

  • Marketing means a direct or indirect offering or placement at the initiative of the AIFM or on behalf of the AIFM of units or shares of an AIF it manages to or with investors domiciled or with a registered office in the Union;

  • Marketing Information means marketing studies, marketing analyses, and similar research and information designed to identify potential customers and business relationships.

  • Back Ordered Products If product is not expected to ship within 3 business days, customer is to be notified within 24 hours and appropriate action taken based on customer request. Term of Agreement is one year with renewal options for up to two additional years as provided in the solicitation. The Interlocal Purchasing System (TIPS Cooperative) Supplier Response Bid Information Contact Information Ship to Information Bid Creator Email Xxxx Xxxxxx General Counsel/Procurement Compliance Officer xxxx.xxxxxx@xxxx-xxx.xxx Address Region 8 Education Service Center 0000 XX Xxxxxxx 000 Xxxxx Xxxxxxx Contact Phone Fax (000) 000-0000 Contact Xxxxxxxxx, XX 00000 Xxxxx Xxxx, Contracts Department Bid Number 170302 Addendum 1 Compliance Specialist Building Title Bid Type Issue Date Furniture RFP 3/2/2017 08:01 AM (CT) Department Building Floor/Room Telephone Fax Close Date 4/27/2017 03:00:00 PM (CT) Floor/Room Telephone Email +0 (000) 000-0000 Fax Email +0 (000) 000-0000 xxxx@xxxx-xxx.xxx Supplier Information Company Whitney Brothers (Whitney Bros. Co.) Address XX Xxx 000 00 Xxxxxxxx Xxxxxx Xxxxx, XX 00000 Contact Department Building Floor/Room Telephone (000) 000-0000 Fax (000) 000-0000 Email Submitted 4/27/2017 12:21:41 PM (CT) Total $0.00 By submitting your response, you certify that you are authorized to represent and bind your company. Signature Xxx X. Xxxxxx Email xxxxxxxxxxx@xxxxxxxxxxx.xxx Supplier Notes Bid Notes Bid Activities Bid Messages Bid Attributes Please review the following and respond where necessary # Name Note Response 1 Yes - No Disadvantaged/Minority/Women Business Enterprise - D/M/WBE (Required by some participating governmental entities) Vendor certifies that their firm is a D/M/WBE?Vendor must upload proof of certification to the ”Response Attachments” D/M/WBE CERTIFICATES section. No 2 Yes - No Highly Underutilized Business - HUB (Required by some participating governmental entities) Vendor certifies that their firm is a HUB? Vendor must upload proof of certification to the ”Response Attachments” HUB CERTIFICATES section. No 3 Yes - No The Vendor can provide services and/or products to all 50 US States? Yes

  • Tobacco products means cigars, cigarettes, cheroots, stogies, periques, granulated, plug cut, crimp cut, ready rubbed, and other smoking tobacco, snuff, snuff flour, moist snuff, cavendish, ping and twist tobacco, fine-cut and other chewing tobaccos, shorts, refuse scraps, clippings, cuttings and sweepings of tobacco, and other kinds and forms of tobacco, prepared in such manner as to be suitable for chewing or smoking in a pipe or otherwise, or both for chewing and smoking.