Commercialization Plan definition

Commercialization Plan has the meaning set forth in Section 6.2.

Commercialization Plan has the meaning set forth in Section 4.2.1.

Commercialization Plan has the meaning set forth in Section 6.2(a).

Examples of Commercialization Plan in a sentence

• Subject to the terms and conditions of this Agreement (including Section 2.6 (Retained Rights)), Akebia hereby grants to Licensee and its Affiliates a sublicensable (subject to Section 2.2 (Licensee’s Right to Grant Sublicenses)), royalty-bearing right and license under the Akebia Technology to Develop (in accordance with the Development Plan) and Commercialize (in accordance with the Commercialization Plan) the Licensed Product in the Field in the Territory during the Term.

• Such Commercialization Plan will be a high-level strategic plan for Commercialization of the Licensed Product throughout the Territory, and will include overall pricing strategy, sales, and supply forecasts for the Licensed Product throughout the Territory and method for launch.

• No later than [**] following Licensee’s submission of the MAA dossier for the Licensed Product to the EMA, Licensee will prepare and submit to the JSC for its review and discussion a Commercialization Plan.

More Definitions of Commercialization Plan

Commercialization Plan shall have the meaning set forth in Section 3.4(b).

Commercialization Plan has the meaning set forth in Section 4.3.

Commercialization Plan means the written commercialization plan attached as Appendix B of the Patent & Technology License Agreement.

Commercialization Plan means, as applicable, (a) a plan prepared by Ultragenyx pursuant to Section 5.3 containing an overview of the general strategy and a high-level budget for the promoting and marketing of the Licensed Products in the Ultragenyx Field in the Territory or (b) a plan prepared by Takeda pursuant to Section 5.3 containing an overview of the general strategy for the promoting and marketing of the Licensed [***] Product in the Takeda Field in the Territory.

Commercialization Plan shall have the meaning set forth in Section 6.1.

Commercialization Plan means, with respect to a Licensed Product, the written strategic and tactical plans, timelines and budget for the Commercialization of such Licensed Product in the Field and in the Territory.

Commercialization Plan means the strategic commercialization plan for the Product in the Field in the Territory which sets forth, among other things (a) a multi-year marketing strategy that includes plans for market research, health economics, pricing and reimbursement, medical affairs and value added initiatives, (b) a multi-year communications strategy that includes plans for public relations, conferences and exhibitions and other external meetings, internal meetings and communications, publications and symposia, internet activities and core brand package, (c) a multi-year strategy for Phase IV studies and lifecycle management activities, (d) a high level operating plan for the implementation of such strategies on an annual basis, including without limitation, information related to product positioning, core messages to be communicated, share of voice requirements and pricing strategies, (e) a level of detailing activity that would be Commercially Reasonable for a company comparable to Astellas for a product having similar market potential in the Territory, (f) a commercialization budget, and (g) other activities to be conducted in connection with the Commercialization of the Product in the Field in the Territory. The Commercialization Plan will be updated at least once a year.