1934 Uses in Reimbursement of Expenses Clause

Reimbursement of Expenses from Employment Agreement

THIS EMPLOYMENT AGREEMENT, made and entered into as of the 5th day of December, 2005, by and between FRESH BRANDS, INC., a Wisconsin corporation (the Company), PILLOW ACQUISITION CORP., a Wisconsin corporation (Certified), and JOHN H. DAHLY (the Executive).

Reimbursement of Expenses. The Executive shall, at such intervals and in accordance with such standard policies as may be in effect, be reimbursed for any and all monies advanced in connection with the Executives employment for reasonable and necessary expenses incurred by the Executive on behalf of Certified, the Company or any of their Affiliates, including travel expenses. For purposes of this Agreement, the term Affiliate shall have the meaning ascribed to such term in Rule 12b-2 of the General Rules and Regulations of the Securities Exchange Act of 1934, as amended.

Reimbursement of Expenses from Employment Agreement

THIS EMPLOYMENT AGREEMENT, made and entered into as of the 5th day of December, 2005, by and between FRESH BRANDS, INC., a Wisconsin corporation (the Company), PILLOW ACQUISITION CORP., a Wisconsin corporation ( Certified), and LOUIS E. STINEBAUGH (the Executive).

Reimbursement of Expenses. The Executive shall, at such intervals and in accordance with such standard policies as may be in effect, be reimbursed for any and all monies advanced in connection with the Executives employment for reasonable and necessary expenses incurred by the Executive on behalf of Certified, the Company or any of their Affiliates, including travel expenses. For purposes of this Agreement, the term Affiliate shall have the meaning ascribed to such term in Rule 12b-2 of the General Rules and Regulations of the Securities Exchange Act of 1934, as amended.

Reimbursement of Expenses from Employment Agreement

THIS EMPLOYMENT AGREEMENT, made and entered into as of the 5th day of December, 2005, by and between FRESH BRANDS, INC., a Wisconsin corporation (the Company), PILLOW ACQUISITION CORP., a Wisconsin corporation ( Certified), and LOUIS E. STINEBAUGH (the Executive).

Reimbursement of Expenses. The Executive shall, at such intervals and in accordance with such standard policies as may be in effect, be reimbursed for any and all monies advanced in connection with the Executives employment for reasonable and necessary expenses incurred by the Executive on behalf of Certified, the Company or any of their Affiliates, including travel expenses. For purposes of this Agreement, the term Affiliate shall have the meaning ascribed to such term in Rule 12b-2 of the General Rules and Regulations of the Securities Exchange Act of 1934, as amended.

Reimbursement of Expenses from Employment Agreement

THIS EMPLOYMENT AGREEMENT, made and entered into as of the 5th day of December, 2005, by and between FRESH BRANDS, INC., a Wisconsin corporation (the Company), PILLOW ACQUISITION CORP., a Wisconsin corporation (Certified), and JOHN H. DAHLY (the Executive).

Reimbursement of Expenses. The Executive shall, at such intervals and in accordance with such standard policies as may be in effect, be reimbursed for any and all monies advanced in connection with the Executives employment for reasonable and necessary expenses incurred by the Executive on behalf of Certified, the Company or any of their Affiliates, including travel expenses. For purposes of this Agreement, the term Affiliate shall have the meaning ascribed to such term in Rule 12b-2 of the General Rules and Regulations of the Securities Exchange Act of 1934, as amended.