ADVERTISING AND DEVELOPMENT FUND Sample Clauses

ADVERTISING AND DEVELOPMENT FUND a. ADVERTISING FUND: The Advertising Fees paid under Paragraph 6.c shall be contributed to the Advertising and Development Fund (the “Advertising Fund”) and shall be used exclusively to pay for costs and expenses incurred for (i) public relations purposes and the creation, development and placement of advertising and media materials designed generally for use in the RE/MAX real estate offices network, but which may be adapted, at Regional Franchisee’s expense, for the Region; (ii) technology related services including, without limitation, expenses related to the development, operation and maintenance of xxxxxx.xxxxx.xxx or such other website as RE/MAX, or an Affiliate, may develop to promote the real estate listings, agents and offices of the RE/MAX real estate network on a worldwide basis; and (iii) training related services including training programs that facilitate and promote the growth and development of agents, offices and regions. The Advertising Fund will be accounted for separately from RE/MAX JAPAN’s other funds and will not be used to defray any of its general operating expenses, except for reasonable salaries, administrative costs and other overhead expenses related to the administration, direction and implementation of the Advertising Fund’s purposes, including expenses related to collecting and accounting for contributions to the Advertising Fund. Although the Advertising Fund is intended to maximize general public recognition of the Marks, the RE/MAX System and services offered by RE/MAX offices, RE/MAX JAPAN is not obligated to ensure the expenditures by the Advertising Fund are proportionate or equivalent to the contributions to the Advertising Fund by RE/MAX offices or regions or that any RE/MAX office or region will benefit directly or in a proportion to its contribution to the Advertising Fund from the development of media materials or the placement of advertising. RE/MAX JAPAN and Regional Franchisee acknowledge and agree that such advertising contribution amount may vary from one area, region, state or country to another.
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Related to ADVERTISING AND DEVELOPMENT FUND

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