Expectations of the Media Sample Clauses

Expectations of the Media. There are currently a number Memoranda of Understanding in place with media outlets, for example. • Memorandum of Understanding – ABC Victoria and Victorian Emergency Services Organisations • Memorandum of Understanding – Victorian Government and Sky News • Memorandum of Understanding – Broadcasting of Emergency Information by Commercial Broadcasters in Victoria These and other MOUs can be located at the Emergency Management Victoria’s web site xxx.xxx.xxx.xxx.xx> Responsibilities> Victoria’s warning system> Emergency broadcasters> Emergency Broadcasting Victoria - Memoranda of Understanding (MoU). Agencies should ensure relevant personnel are familiar with the MOUs. On receipt of a formal request to issue a warning, the media are expected to: • Confirm the message (if in doubt) • Break into broadcasting to commence the broadcast of the warning (or group of warnings) by playing the SEWS for a maximum of 10 seconds, unless specific duration is requested by the incident controller (when SEWS is specifically requested) and • Broadcast the emergency announcement verbatim. If SEWS has been broadcast for some time and media have not been advised to cease the message at a certain time, they should confirm that it still needs to be played with the Incident Controller. After hours contacts for media outlets should be checked before they are required during an emergency ideally prior to the summer season. In addition, a check with local media outlets to ensure that they have the SEWS signal should be conducted at this point.
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