ADVERTISING AND PROMOTIONS. Disetronic shall, at its own expense, (i) -------------------------- use commercially reasonable efforts to promote the sale and distribution of the FreeStyle Products to Customers in the FreeStyle Territory, and (ii) use commercially reasonable efforts to realize the maximum sales potential for the FreeStyle Products to Customers in the FreeStyle Territory. Such commercially reasonable efforts by Disetronic shall include without limitation the following:
Appears in 4 contracts
Samples: International Distributor Agreement (Therasense Inc), International Distributor Agreement (Therasense Inc), International Distributor Agreement (Therasense Inc)
