Common use of OFFLINE Clause in Contracts

OFFLINE. In eToys' television, radio and print advertisements and in any publications, programs, features or other forms of media over which eToys exercises at least partial editorial control, eToys will make reasonable efforts to include on a periodic basis: - Specific references or mentions (verbally where possible) of the Affiliated eToys Site's availability through America Online-Registered TradeMark- in connection with any reference to any eToys Interactive Site; and - The specific instances in which such reference appear shall be as determined by eToys in its reasonable editorial discretion. Subject to the requirements of Section 1 of Exhibit F, eToys will be entitled to issue a press release regarding this Agreement.