Digital Audience Solution. Bilendi will collect personal data of Bilendi Group’s Panelists, through a Cookie methodology, in order to measure Panelists' exposure to a specific digital content (for example, but not limited to, display advertising, video, web page, email) determinated by the Client. Bilendi will be regarded as a (data) controller, within the meaning set out in Article 4 of the General Data Protection Regulation (GDPR), of these personal data. Bilendi shall only give the Client anonymised data in the form of an identification number created for the purpose of the Questionnaire and anonymised demographic data (e.g. age, gender and region) and anonymised data concerning exposure the digital campaign concerned.
