Promotion/Content Clause Samples

Promotion/Content a) VH1-On-air promotion on VH1 promoting Music Boulevard as the partner in "VHl's Personal Music Store" online as more specifically set forth on Exhibit B attached hereto. b) MTV-On-air promotion on MTV promoting Music Boulevard as the partner selling MTV music collections online as more specifically set forth on Exhibit A attached hereto. c) Online links to the MTV/VH1 Section throughout MTV/VH1 Online (i.e., whenever an album is being presented, a link will be provided to allow the user to purchase.) Whenever an artist is being presented, a link to the artists discography will be presented (see Exhibit #10). Each album of an artist's discography that is available for sale will be linked to Music Boulevard. In addition, a link to the MTV/VH1 Section will be included in the MTV Online Navigation Bar utilized in its music area. d) Front screen headlines for MTV/VH1 Music News Stories on MTV/VH1 Section as set forth on Exhibit 3. MTV/VH1 will make available to N2K its news headlines for storage in the Music Boulevard database during the term of this agreement. MTV will assist N2K in the technical implementation of mirroring such data from the MTV/VH1 servers to N2K servers. These headlines will be sent to Music Boulevard to be used and stored in the database as source material during the term of the agreement. N2K will link from such headlines to the full stories on MTV and VH1 sites. Spin will no longer appear on the Music Boulevard site. Music Wire may continue to appear, but will only cover country, jazz, classical, and "eclectic" genres. e) Creation and maintenance of "MTV Collections" pages on the MTVN server with links to Music Boulevard for purchasing. MTV Collections shall include Top 20, Buzz Clips, Sonic Stew, MTV Branded audio product (e.g. Compilation and Unplugged) and any artists featured in MTV Online special programming (e.g. live event). f) Creation and maintenance of VH1 personal music shopper pages on MTVN servers with links to Music Boulevard.