Advertising Commitment Clause Samples
An Advertising Commitment clause sets out the obligations of one or both parties to promote, market, or advertise a product, service, or brand as part of their agreement. This clause typically details the required advertising activities, such as the frequency, channels, or minimum spend on advertising, and may specify performance metrics or reporting requirements. Its core practical function is to ensure that agreed-upon promotional efforts are carried out, thereby supporting the commercial objectives of the parties and providing accountability for marketing activities.
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Advertising Commitment. A new Section 6.1B is hereby added to the Magazine Agreement as follows: Effective as of the date of this Amendment and continuing until the third anniversary date hereof, Hearst agrees to expend at least two million dollars ($2,000,000) in each consecutive twelve month period in advertising purchases to promote any property or services of Hearst or any entity in which Hearst has an interest ("Hearst Ads") on the Network ("Advertising Commitment"). The Advertising Commitment is inclusive of the amounts payable by Hearst under Section 6.1A of the Magazine Agreement. The Advertising Commitment is subject to increase in the event Hearst fails to expend the Production Commitment as set forth in this Amendment. Hearst Ads will be purchased at the lowest CPM rate afforded by iVillage within a thirty day period before or after each advertisement placement is effectuated, exclusive of agency fees, for comparable advertising placed in comparable locations throughout iVillage by affiliates, partners, or any third party, and shall be given prominent placement throughout the Network comparable to that given to other advertisers making a similar purchasing commitment. Notwithstanding the provisions of Section 6.1 of the Magazine Agreement, no Royalty shall be payable by iVillage to Hearst with respect to the Advertising Commitment.
Advertising Commitment. During the 5 year period commencing May 21, 2004, SPE commits that the total of the following will be not less than $3,000,000: (a) amounts paid by SPE and/or its Affiliates to Marvel or any of its Affiliates for advertising in print and/or internet media and/or other media published or distributed by Marvel or its Affiliates (e.g., comic books and other print publications or internet banner advertisements), plus (b) commissions earned by Tangible Media in respect of the placement by SPE and/or its Affiliates of television or other third party media advertising through Tangible Media. As used herein, "Affiliate" means any entity controlling, controlled by or under common control with SPE or Marvel, as applicable.
Advertising Commitment. Music Boulevard will commit to purchase a total of [****] in advertising online in year one. In each successive year, if any, the parties will negotiate in good faith for the advertising commitment for such year. [****] will be spent on MTV Online and VH1 Online advertising in areas where there are no Music Boulevard links, pursuant to this proposal (e.g. MTV/Yahoo! Guide). Music Boulevard will be charged the lowest rate paid by any advertiser on the MTV Online site and VH1 Online site during the initial term of the agreement. The remaining [****] will be spent by advertising the MTV/VH1 section of Music Boulevard on third party sites, with a direct link to the MTV/VH1 area on Music Boulevard (e.g., Infoseek, Lycos, Netscape.)
Advertising Commitment. Each year of the Term, Licensee shall spend at least four percent (4%) of Net Sales from the sale of Licensed Products during each such year on advertising and promotion for the Licensed Products. Licensee shall promptly provide all information reasonably requested by Licensor to certify compliance with this Section 5.4.
Advertising Commitment. ▇▇▇▇▇▇▇▇▇▇.▇▇▇ agrees to purchase from Yahoo no less than [confidential information filed separately with the SEC] of advertising on the Yahoo Properties annually during the Term at Yahoo's then current advertising rate card. Simultaneously upon execution of this Agreement, ▇▇▇▇▇▇▇▇▇▇.▇▇▇ and Yahoo will execute an insertion order that will contain Yahoo's standard advertising terms and describe the breakdown of ▇▇▇▇▇▇▇▇▇▇.▇▇▇'s initial advertising commitment (the "Insertion Order").
Advertising Commitment. From the Effective Date and in each Contract Year during the Term, Licensee shall spend a minimum of [●] of Net Sales for the Licensed Products on marketing and advertising expenditures for the Licensed Property and/or Licensed Products (the “Advertising Commitment”).
Advertising Commitment. Product: Medium: Outlet: Month(s) Committed: $ Committed:
Advertising Commitment. The Licensee agrees to spend during each one-year period this Agreement remains in effect, on advertising and promotion relating solely to Licensed Products bearing the Trademark, an amount equal to 5% of the Net Sales Price of all Licensed Products sold during such period.
Advertising Commitment. 5.1.1 BY FORTUNE. FORTUNE shall place through Insertion Orders a total of [*] worth of Web Advertising on the ▇▇▇▇▇▇'▇ Site and/or its Affiliate sites (including, without limitation, banners, buttons and pop-ups) [*]; ▇▇▇▇▇▇'▇ will determine appropriate placement of such advertising on the ▇▇▇▇▇▇'▇ Site as appropriate for advertisers of FORTUNE's stature, and will consult with FORTUNE as to its desired placements. [*]