Common use of INDIRECT COMPENSATION Clause in Contracts

INDIRECT COMPENSATION. 15. Staring at the latest on September 1, 2012, All Market Inc. will modify the labels of its Vita Coco® coconut water sold in Canada and the communications surrounding this product, as provided in Schedule C to the present Agreement. While All Market Inc. is in the process of changing the labels, the Settling Parties understand and agree that products with the existing labels already in the stream of distribution will continue to be sold until those supplies are exhausted. 16. Beginning at the latest on September 1, 2012 and running for a period of four years from the Effective Date, All Market Inc. shall , at its costs: (1) implement changes to the labels and advertising of its Vita Coco® coconut water sold in Canada to more clearly describe the variable nature of coconut water by, among other things, creating geographically distinct labelling and destroying existing inventories of labels; and (2) increase quality control of Vita Coco® coconut water sold in Canada, including but not limited to, hiring additional quality control personnel, creating a robust and regular independent testing program, and rejecting non-compliant Vita Coco Vita Coco® coconut water. All Market Inc. shall provide Class Counsel, within thirty days of the anniversary of the Effective Date for the next four years, a report of the cost and expenditures associated with this program. And All Market Inc. shall refrain from making any representations that Vita Coco® coconut water sold in Canada is more hydrating than sports drinks unless it has scientific evidence supporting such claim.