Common use of AOL User Communications Clause in Contracts

AOL User Communications. To the extent 1-800-Flowers sends any targeted form of communications to AOL Users, 1-800-Flowers will promote the Affiliated 1-800-Flowers Site as the location at which to purchase Products (as compared to any more general or other site or location). In addition, 1-800-Flowers will not send any targeted form of communications that encourages AOL Users to take any action inconsistent with the scope and purpose of this Agreement, including without limitation, the following actions: (a) using Content other than the Licensed Content; (b) bookmarking of Interactive Sites other than the Affiliated 1-800-Flowers Site; (c) using Interactive Sites other than those covered by the revenue-sharing provisions herein; (d) changing the default home page on the AOL browser; or (e) using any Interactive Service other than AOL. This section 12 will not affect 1-800-Flowers' ability to send mailings to its general customer base (e.g., print catalog).