DISTRIBUTION COMMITMENT. Licensee shall make and maintain commercially reasonable arrangements for the manufacture, distribution, sale and timely delivery of sufficient quantities of each Licensed Product to distributors and retailers in all major markets (i.e., United States and the major countries of the European Union) to meet the demands of the marketplace, and its obligations to distributors and retailers consistent with commercially sound business practices.
Appears in 2 contracts
Sources: General Intellectual Property and Proprietary Rights License (Atari Inc), Trademark License Agreement (Atari Inc)