Common use of Affinity Programs Clause in Contracts

Affinity Programs. At SFX’s request, Ticketmaster shall mail information about current or future affinity programs (i.e., programs which provide additional benefits to the purchaser of a Ticket) which SFX provides to Ticketmaster to any consumer who purchases a Ticket through Telephone Sales to an Attraction at an SFX Facility or a Non-SFX Facility (provided SFX first receives the written consent to so solicit from the third party having a ticketing agreement with Ticketmaster for such Attraction at the Non-SFX Facility), at Ticketmaster’s direct cost (excluding corporate overhead allocations) plus [XXX CONFIDENTIAL TREATMENT REQUESTED]%. Ticketmaster and SFX shall cooperate in expanding such services utilizing Ticketmaster’s phone operators and other Ticketmaster assets and personnel (such as Ticketmaster’s monthly Guide) on economic terms and conditions to be mutually agreed to by the parties.

Affinity Programs. At SFX’s 's request, Ticketmaster shall mail information about current or future affinity programs (i.e., programs which provide additional benefits to the purchaser of a Ticket) which SFX provides to Ticketmaster to any consumer who purchases a Ticket through Telephone Sales to an Attraction at an SFX Facility or a Non-SFX Facility (provided SFX first receives the written consent to so solicit from the third party having a ticketing agreement with Ticketmaster for such Attraction at the Non-SFX Facility), at Ticketmaster’s 's direct cost (excluding corporate overhead allocations) plus [XXX CONFIDENTIAL TREATMENT REQUESTED]%. Ticketmaster and SFX shall cooperate in expanding such services utilizing Ticketmaster’s 's phone operators and other Ticketmaster assets and personnel (such as Ticketmaster’s 's monthly Guide) on economic terms and conditions to be mutually agreed to by the parties.