U.S. Commercialization Strategy definition

U.S. Commercialization Strategy means the marketing strategy for Products in the Amicus Territory determined by Amicus under the global guidelines as set forth in the Global Commercialization Plan and reviewed by the Joint Commercialization Subcommittee, including product positioning, pricing, reimbursement, education programs, medical affairs, publications, sales messages, marketing, and distribution, as such strategy may be amended by Amicus from time to time during the Term.

Examples of U.S. Commercialization Strategy in a sentence

  • Prior to the anticipated Launch of the first Product in the Amicus Territory, Amicus shall prepare the U.S. Commercialization Plan, which shall include without limitation the U.S. Commercialization Strategy, and shall provide such U.S. Commercialization Plan to the Joint Commercialization Subcommittee.