Sub-Brands definition

Sub-Brands means a Trademark, excluding Trade Dress, used on the front of the package for purpose of naming product variants, product segments, product flavors, usage occasions and the like and used in combination with a licensed GroceryCo Primary Brand or a licensed SnackCo Primary Brand, as the case may be.
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Sub-Brands means any brands, product names or other nomenclature, other than generic terms, e.g., “detox kit,” used with products sold by Licensee, or by any Licensee Affiliate or licensee, at any time to the extent that it is or has been used in connection with the Licensed Marks (as defined in Section 2(d)), regardless of whether such use in connection with the Licensed Marks has ceased (i.e., Sub-brand is a perpetual designation, regardless of the manner of subsequent use with respect to the Licensed Marks). For purposes of clarity, the Sub-brands are neither Licensed Marks nor Licensed Intellectual Property.
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Examples of Sub-Brands in a sentence

  • For clarity, and unless expressly provided otherwise herein, references to a specific SnackCo ▇▇▇▇ that is a Licensed Trademark under this Section 3.2 shall include the logos, Sub-Brands, Trade Dress and tag lines (excluding “Make Today Delicious”) owned by a SnackCo Entity as of the Distribution Date and used in connection with such SnackCo ▇▇▇▇ in any product packaging immediately prior to the Distribution.

  • For clarity, and unless expressly provided otherwise herein, references to a specific GroceryCo ▇▇▇▇ that is a Licensed Trademark under this Section 3.1 shall include the logos, Sub-Brands, Trade Dress, and tag lines (other than “Make Today Delicious” which is owned by SnackCo IPCo) owned by a GroceryCo Entity as of the Distribution Date and used in connection with such GroceryCo ▇▇▇▇ in any product packaging immediately prior to the Distribution Date.

  • Sub-Brands that are created in good faith after the Distribution Date by or on behalf of a GroceryCo Entity independently from such SnackCo Sub-Brands in connection with the use of a SnackCo ▇▇▇▇ licensed by SnackCo IPCo hereunder (“GroceryCo-Developed Sub-Brands”) shall be owned by GroceryCo IPCo or its respective Affiliates.

  • Sub-Brands that are created in good faith after the Distribution Date by or on behalf of a SnackCo Entity independently from such GroceryCo Sub-Brands in connection with the use of a GroceryCo ▇▇▇▇ licensed by GroceryCo IPCo hereunder (“SnackCo-Developed Sub-Brands”) shall be owned by SnackCo IPCo or its respective Affiliates.

  • SnackCo IPCo (or its Affiliates) may, without the prior written approval of GroceryCo IPCo, develop, adopt, file Trademark applications with respect to, and use, SnackCo-Developed Sub-Brands or SnackCo-Developed Trade Dress in connection with GroceryCo Marks licensed hereunder; provided that SnackCo IPCo and its Affiliates shall not file new Trademark applications that combine a licensed GroceryCo ▇▇▇▇ with a SnackCo-Developed Sub-Brand or SnackCo-Developed Trade Dress.

  • GroceryCo IPCo (or its Affiliates) may, without the prior written approval of SnackCo IPCo, develop, adopt, file Trademark applications with respect to, and use, GroceryCo-Developed Sub-Brands or GroceryCo-Developed Trade Dress in connection with SnackCo Marks licensed hereunder; provided that GroceryCo IPCo and its Affiliates shall not file new Trademark applications that combine a licensed SnackCo ▇▇▇▇ with a GroceryCo-Developed Sub-Brand or GroceryCo-Developed Trade Dress.

  • The Parties entered into a brand license agreement (the “Brand License Agreement”) on 14 April 2014, as amended by way of a deed of amendment between the Parties, under which, among other things, Danone agreed to license the Danone Motherbrand, the Danone Sub-Brands and the Danone Business IP (all as defined in the Brand License Agreement) to the Licensee on the terms and subject to the conditions set out in the Brand License Agreement.

  • GroceryCo IPCo (or its Affiliates) may, without the prior written approval of SnackCo IPCo, develop, adopt, file Trademark applications with respect to, and use GroceryCo-Developed Sub-Brands or GroceryCo-Developed Trade Dress in connection with SnackCo Marks licensed hereunder; provided that GroceryCo IPCo and its Affiliates shall not file new Trademark applications that combine a licensed SnackCo ▇▇▇▇ with a GroceryCo-Developed Sub-Brand or GroceryCo-Developed Trade Dress.

  • SnackCo IPCo (or its Affiliates) may, without the prior written approval of GroceryCo IPCo, develop, adopt, file Trademark applications with respect to, and use SnackCo-Developed Sub-Brands or SnackCo-Developed Trade Dress in connection with GroceryCo Marks licensed hereunder; provided that SnackCo IPCo and its Affiliates shall not file new Trademark applications that combine a licensed GroceryCo ▇▇▇▇ with a SnackCo-Developed Sub-Brand or SnackCo-Developed Trade Dress.

Related to Sub-Brands

  • Brands means the Sprint PCS Brands and the Sprint Brands.

  • Newco has the meaning set forth in the first paragraph of this Agreement.

  • BTCo means Bankers Trust Company, in its individual capacity, and any successor corporation thereto by merger, consolidation or otherwise.

  • Merger Sub I has the meaning set forth in the Preamble.

  • SPEX means Special Licensure Examination prepared by the Federation of State Medical Boards and administered by a licensing authority in any jurisdiction. The passing score on SPEX is 75.