Primary Presentation definition
Examples of Primary Presentation in a sentence
Tetraphase hereby agrees that each member of the Tetraphase Sales Force shall use reasonable efforts to (i) conduct at least forty (40) Calls per month with at least twenty (20) of these Calls including AcelRx Products as the Primary Presentation and at least twenty (20) of these Calls including AcelRx Products as the Secondary Presentation and (ii) conduct Calls at at least ten (10) separate Target Institutions per month.
The Commercialization Plan and Budget for each Calendar Year shall include an estimate of Selling and Promotion Expenses, allocated separately on a per call basis for Primary Presentation sales calls and Secondary Presentation sales calls.
AcelRx hereby agrees that each member of the AcelRx Sales Force shall use reasonable efforts to (i) conduct at least forty (40) Calls per month with at least twenty (20) of these Calls including Tetraphase Products as the Primary Presentation and at least twenty (20) of these Calls including Tetraphase Products as the Secondary Presentation and (ii) conduct Calls at at least ten (10) separate Target Institutions per month.
For purposes of this Section, a "Primary Presentation" means a face-to-face meeting between a target physician or customer and the representative where the Licensed Product and key communication points of the Licensed Product promotional materials are the main topics of discussion and which consumes approximately 65% of the allotted meeting time.
The Selling and Promotion Expenses per call shall be established on the basis that the costs of each call shall be allocated approximately 65% to a Primary Presentation and approximately 35% to a Secondary Presentation.