Net CPM definition
Examples of Net CPM in a sentence
The foregoing Advertising media will be purchased at the rates (expressed as Net CPM) identified for such CNET Sites in Exhibit A.
VMT shall use the Gross CPM to determine the fees to be paid to VMT and the Net CPM to determine the payments to be made to Media Company.
The “Minimum Guarantee” for Creatives will be calculated based on the Net CPM Fees (as set forth in the table in Section 3.1.4.2 above) multiplied by the number of Impressions made available to VMT each Month in accordance with Section 4.3. Subject to Sections 3.2.3(i) or (ii) above VMT shall pay Media Company the Minimum Guarantee based on a one-hundred percent (100%) fill rate.