Marketing Development Fund definition

Marketing Development Fund or "MDF" means the costs associated with the marketing and merchandising of each Version at Customer locations.
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Marketing Development Fund as used in this Agreement means the aggregate dollar amount of liabilities of the Borrower's marketing development fund, which consists of discounts and other promotional accommodations made available or to be made available from time to time to customers.
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Marketing Development Fund means the separate bank account used by Franchisor for the purposes specified in this Franchise Agreement. The Marketing Development Fund is not a trust or escrow account, and is managed by Franchisor in its sole discretion for the benefit of the Franchisees.‌‌
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Examples of Marketing Development Fund in a sentence

  • Lucent Technologies has appointed a Marketing Development Fund Administrator who handles day-to-day details of tracking and coordinating reimbursement claims within Lucent Technologies.

  • Stocking orders will not be counted as Aggregate Dollar Value or towards the Marketing Rebate or Marketing Development Fund until VAR ships the software to its Customer.

  • Stocking orders will not be counted as Aggregate Dollar Value or towards the Marketing Development Fund until DISTRIBUTOR ships the software to its Customer.

  • BroadVision will create a Marketing Development Fund to support the efforts described in Section 8 above.

  • Exasol will provide Elite Partner with: - assistance in creating a business plan with quarterly business reviews (QBR); - access to the Exasol sales organization for discussing and working on joint opportunities and developing sales strategies; - privileged access to Exasol’s product roadmap & development; and - optional access to Exasol’s Marketing Development Fund (refer to Agreement, Annex A, Section 8).

  • Exasol will provide an Elite Partner with: - assistance in creating a business plan with quarterly business reviews; - access to the Exasol sales organization for discussing and working on joint opportunities and developing sales strategies; - privileged access to Exasol’s product roadmap & development; and - access to Exasol’s Marketing Development Fund, if and as provided in Annex A, Section 8.

  • The undersigned further agree that as long as the Franchisee owes any money to CMME or its Related Parties (other than Royalty and Marketing Development Fund payments that are not past due) the Franchisee will not pay and the undersigned will not accept payment of any part of any indebtedness owed by Franchisee to any of the undersigned, either directly or indirectly, without the written consent of CMME.

  • Failing agreement between the parties on the content ---------------- of the Marketing Plan within ten business days from the Effective Date, and bearing in mind the planned spring 2001 launch of MySky, BSkyB will have the sole discretion over the type, scope and amount of advertising, marketing and promotional activities in connection with the Marketing Development Fund.

  • For the avoidance of doubt, all out-of-pocket and overhead costs incurred by BSkyB in fulfilling those objectives shall be met out of the Marketing Development Fund, as shall an appropriate proportion of BSkyB's overall spend on advertising, marketing and promoting its brand, channels and other services.

  • Where BSkyB considers it appropriate to use Open ----------------------- TV's logos, marks and names for the purposes of expenditure relating to the Marketing Development Fund it will do so in accordance with Open TV's instructions.


More Definitions of Marketing Development Fund

Marketing Development Fund or "MDF" means the net dollar amount credited to Atari for costs associated with the marketing, merchandising, distribution, and inventory maintenance and management of each Title. The MDF for each title shall be equal to fifteen percent (15%) of Net Revenues.
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