Market Test definition
Examples of Market Test in a sentence
For example purposes only, a sample calculation of the Market Test is set forth on Schedule “6” attached hereto.
Roll-Out for purposes of this Agreement shall mean the airing of the Infomercial after the Market Test period on national cable and/or broadcast television stations with gross media expenditures exceeding $15,000 weekly.
Upon receipt of the Infomercial beta master, THANE shall proceed with project set-up and conduct a Market Test to be started within 30 days.
Unless otherwise mutually agreed, the Market Test shall conclude within one hundred twenty (120) days of the first airing date of the Infomercial.
DRG will provide all capital for the project set-up and the purchase of the media for the Market Test.
By way of example, in a case where an Economic Viability Test results in an NPV of zero, no unit tariffs will change compared to what would have been the case without the Market Test in question.
Reserved Capacity has already been made available in accordance with the Initial Capacity Allocation Mechanism and in the first Market Test, conducted prior to the start of construction of the pipeline.
Should THANE in its sole discretion determine that it is not feasible to market the Product, then it shall notify WHJ in writing, within 5 days of the conclusion of the Market Test, and this Agreement will be terminated, excepting THANE may have a reasonable time to liquidate inventory.
Should THANE determine in its sole discretion that the results of the Market Test do not warrant the marketing of the Product, it shall notify IUC within 7 days of the end of the Market Test period and this Agreement shall terminate.
Star has been conducting a Market Test of the Low TSNA Cigarette.