Lotame Data definition

Lotame Data means (1) a cookie ID assigned by Lotame to a User’s browser or (2) Lotame’s pseudonymous proprietary universal identifier (branded as the Lotame Panorama ID) that is linked to a profile of other pseudonymous IDs (predicted to be the same User) in the Lotame Panorama Graph.

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Lotame Data means behavioral data and user attributes aggregated by Lotame from third‐party sources and made available to Customer under this Agreement as Lotame Audience Segments. “Lotame Audience Segments” are individual or combined segments of Lotame Data used by the Customer to create customized audiences. The full list of Lotame Audience Segments made available to Customer under this Agreement is set forth in the Lotame DMP and may be changed from time to time by Lotame during the Term.

Lotame Data means Behaviors that Lotame has licensed from third parties and the Lotame IDs associated with those Behaviorsmeaning set forth in the Agreement. “Security Incident” means a breach of Lotame’s security leading to the unauthorized disclosure of, or access to, Customer Data. “User Rights Request” means a request from a User to exercise rights provided to them under ▇▇▇▇▇ Applicable Data Protection and Privacy LawsLaw. 2. Contractual Relationship.2.1 Contractual Relationship between Customer and Lotame. Upon the signing of this DPA by both parties this DPA will become legally binding between Customer and Lotame as of the effective date of the Agreement. Except as expressly stated in this DPA, this DPA does not modify or replace any obligations contained in the Agreement.2.2

Examples of Lotame Data in a sentence

• Lotame, with respect to its Processing related to the provision of Lotame Data to Customer, and Customer, with respect to its Processing of Lotame Data received under the Agreement, shall comply with all Applicable Data Protection and Privacy Laws, this DPA, and the DPA Schedules for the Applicable Data Protection and Privacy Laws.

• Lotame participates in and has certified its compliance with the DPF and in accordance with Lotame’s obligations under the DPF, Customer shall (i) only process the Lotame Data for limited and specified purposes consistent with the Agreement and (ii) provide the same level of protection for the Lotame Data as is required by the DPF Principles.

• This Schedule is incorporated by reference into the DPA and is applicable only when Customer Data, Sightings Data, or Lotame Data is or includes “personal data” (as defined by the GDPR) subject to the GDPR.

• This DPA will continue in force until the later of (i) the termination of all Agreements into which it is incorporated, (ii) Lotame is no longer Processing Customer Data and Sightings Data, and (iii) Customer is no longer Processing Lotame Data.

• Customer will notify Lotame and cease processing the Lotame Data (or take other reasonable and appropriate remedial steps) if the Customer determines that it cannot provide the same level of protection for the Lotame Data as is required by the DPF Principles.

• Each party will comply with their respective obligations in and will Process Lotame Data in accordance with this Section 5, Section 5 of the DPA, and the provisions of the GDPR applicable to their role specified in the previous sentence.

• Lotame is a “controller” that transfers Lotame Data to Customer, and Customer is a “controller” that receives (directly or indirectly) Lotame Data for Processing.

• Lotame will delete, deidentify, or render useless Customer Data no later than 90 days after termination of the Agreement and Customer will delete Lotame Data no later than 6 months after the termination or expiration of the Agreement unless a longer retention period is required by law, in which case Customer may continue to Process Lotame Data no longer than the applicable law requires.

• Customer is responsible for all use of Lotame Data by its and Customer Clients’ service providers, and for their compliance with all terms of this Agreement.

• Customer is responsible for (i) ensuring that the collection and use of Lotame Data from the Customer Properties complies with its published privacy policies and all applicable laws, rules and regulations, and (ii) publishing notice and obtaining the required level of consent to collect Lotame Data from users in each jurisdiction.

More Definitions of Lotame Data

Lotame Data has the meaning set forth in the Agreement.

Lotame Data means Behaviors that Lotame has licensed from third parties and the Lotame IDs associated with those Behaviors. “Security Incident” means a breach of Lotame’s security leading to the unauthorized disclosure of, or access to, Customer Data.

Lotame Data means Personal Data made available to Customer under the terms of the Agreement. “Data Subject” means the identified or identified natural person to whom Personal Data relates.