Glocalization definition

Glocalization means the simultaneity – the co-presence – of both universalizing and particularizing tendencies’. Product or service is more likely to succeed if it is adapted to the specific requirements of local practices2.

Examples of Glocalization in a sentence

  • Following is a detailed description of the African Leadership ICT Program according to its five modules - Interoperability - Convergence - Glocalization - Open Source - Negotiation between the private and public sector - Management style diversity Information and communications technologies (ICT) have now become an integral part and key enabler of today's development agenda.