Customer Acquisition Costs definition
Customer Acquisition Costs means cash customer acquisition costs paid during any period by Borrower consisting of (i) bonus payments in the ordinary course of business made to relationship managers and sales managers in the sales workforce of the Borrower for the establishment of new merchant relationships; and (ii) payments made to buy out commissions of sales employees of Borrower.
Customer Acquisition Costs means acquisition costs (including but not limited to marketing, advertising, commissions, residuals and related costs) per dollar of Sent to Billing.
Customer Acquisition Costs means the sum of (a) Medicare Advantage, Medicare Supplement, and Medicare Part D customer care and enrollment costs and (b) Medicare Advantage, Medicare Supplement, and Medicare Part D variable marketing costs for the applicable period.
More Definitions of Customer Acquisition Costs
Customer Acquisition Costs means (i) the aggregate customer acquisition marketing costs for the applicable period and (ii) the customer acquisition costs per subscriber for the applicable period.