BBY Marketing Commitment definition

BBY Marketing Commitment means the [*] value (as described in Section 5.1) of the marketing and promotional activities that shall be undertaken by BBY in support of sales of TiVo-enabled DVRs (excluding any MSO/DBS Devices) through the BBY Retail Channel.
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Examples of BBY Marketing Commitment in a sentence

  • Starting on the next Additional Marketing Commitment Launch Date, the value of the [*] BBY Marketing Commitment shall [*].

  • Starting on the first Additional Marketing Commitment Launch Date, the value of the [*] BBY Marketing Commitment shall [*].

  • For purposes of clarification, the BBY Marketing Commitment shall be determined relative to [*].