Ad Template definition

Ad Template means a unit or frame created by Publisher or, on Publisher’s behalf, by Quigo, to be populated by Quigo with one or more Ads in response to a Query, and to be served by Quigo for display to an End User visiting Publisher Pages. An Ad Template that does not conform to the mock-ups and other exhibits set forth in an applicable Enrollment Form with respect to such Ad Template’s size, placement, header or aesthetic attributes shall be subject to Publisher’s prior written approval.
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Examples of Ad Template in a sentence

  • Publisher may not: (y) apply the Contextual Access Code with respect to any specific Publisher Page in a manner that will result in such Publisher Page being associated with more than: (i) three (3) Ad Templates without Quigo’s prior written approval (including via email); (ii) one (1) pop-up window Ad Template; and (iii) one (1) pop-under window Ad Template; or (z) alter or modify the content of the Contextual Access Code.

  • In addition, Publisher may, in its discretion, display at least one (1) Ad Template on additional Publisher Pages, including without limitation any Innovation Publisher Pages.

  • The programming code of the Ad Template (including the title, description and domain tags) must not be truncated without the prior written approval of the account manager assigned by Quigo to Publisher’s account.

  • In order to maximize click-through rates, Quigo reserves the right to change the aesthetic attributes of the Ad Template within the parameters set forth in an Enrollment Form and any exhibits thereto.

  • When Quigo receives a Query with respect to a certain Publisher Page, Quigo shall utilize the AdSonar Service to analyze the Qualified Content on the corresponding Publisher Page and shall serve an Ad Template with Ads for display to the End User visiting that Publisher Page.

  • Such agreed-upon attributes may include, but are not limited to, specified background colors, headers, borders, font types, font sizes, and font colors of the Ads, as well as the number of Ads to be included within the Ad Template (collectively, “Pre-approved Aesthetics”).

  • Each time Publisher sends Quigo a Query, Quigo will match its then current Ad index to keywords or topics deemed relevant to the Qualified Content on that Publisher Page using either contextual or PageMatch targeting to create an Ad Template deemed appropriate and send it for display to the End User visiting that Publisher Page.

  • Time and the Time Publishers grant to Quigo, solely in connection with providing the AdSonar Service, a limited, non-transferable, worldwide, royalty-free license to cache and reproduce the relevant content on the URLs of Publisher Pages and to reproduce, distribute, publicly perform and publicly display the Ad Template solely to provide the AdSonar Service pursuant to the terms of this Agreement.

  • Publisher understands and agrees that filtering Competitor Content might result in fewer Ad Templates sent to Publisher and/or in fewer Ads in each Ad Template and/or lower cost-per-click (“CPC”) rates and lower overall revenues for the Publisher.