Usage Standards. 4.1 Licensee acknowledges that the purpose of the Q Marks is to create a recognizable and distinguishable brand franchise that embodies the core values of the program. Because the Q Marks were designed to solidly convey these elements, proper and consistent usage is required to ensure their effectiveness.
Usage Standards. IXI’s uses of the ICQ Marks pursuant to Sections 9.1, 9.2, 9.3 and 9.4, must be approved by ICQ in writing prior to use, and IXI acknowledges and agrees that all use of the ICQ Marks shall at all times remain subject to such written trademark usage guidelines as ICQ may from time-to-time provide to IXI. ICQ agrees to make reasonable commercial efforts to approve the said use within five (5) business days. \In an event that ICQ disapproves use of the ICQ Marks, ICQ shall, within the specified five working days, provide IXI with a written lest of its objections to allow IXI to resubmit any usage request. For avoidance of doubt, if within the said time frame ICQ has not provided approval, it will be deemed as disapproval. IXI acknowledges the exclusive ownership right of ICQ in the ICQ Marks and agrees that all use of the ICQ Marks shall inure to the benefit, and be on behalf, of ICQ. Without limiting the foregoing, IXI will not (i) use the ICQ Marks in any manner that disparages or tarnishes any ICQ Marks or the reputation of ICQ, or that could reasonably be expected to do so; (ii) modify the ICQ Marks, except as any such modification is expressly permitted in the Mobile Developer Kit; (iii) combine in one mxxx the ICQ Marks with any other marks or create any composite marks; (iv) register or attempt to register the ICQ Marks in any jurisdiction or create, use, register or attempt to register any confusingly similar mxxx; or (v) challenge ICQ's proprietary rights in and to the ICQ Marks, or undertake any action which impairs such proprietary rights of ICQ or its licensors, or that could reasonably be expected to do so. IXI shall, throughout the Term and for a period of not less than one (1) year after the termination or expiration of this Agreement, retain representative copies of all uses of the ICQ Marks, and IXI shall provide such copies to ICQ upon ICQ's request at any time prior to the date which is one (1) year after such termination or expiration.
Usage Standards. 4.1 USER may display NAPP Marks only after agreeing, via an electronic consent, to the conditions stated in the NAPP Trademark Access Procedure and this Agreement. NAPP may in its sole discretion require USER to indicate on its materials “Licensed NAPP Sponsor” or “Licensed NAPP Vendor” as the case may be.
Usage Standards. (a) Tully’s shall use the Licensed Marks only for uses expressly permitted under this Agreement.
Usage Standards. IXI’s uses of the [*] Marks pursuant to Sections 9.1, 9.2, 9.3 and 9.4, must be approved by [*] in writing prior to use, and IXI acknowledges and agrees that all use of the [*] Marks shall at all times remain subject to such written trademark usage guidelines as [*] may from time-to-time provide to IXI. [*] agrees to make reasonable commercial efforts to approve the said use within [*]. In an event that [*] disapproves use of the [*] Marks, [*] shall, within the specified [*], provide IXI with a written lest of its objections to allow IXI to resubmit any usage request. For avoidance of doubt, if within the said time frame [*] has not provided approval, it will be deemed as disapproval. IXI acknowledges the exclusive ownership right of [*] in the [*] Marks and agrees that all use of the [*] Marks shall inure to the benefit, and be on behalf, of [*]. Without limiting the foregoing, IXI will not (i) use the [*] Marks in any manner that disparages or tarnishes any [*] Marks or the reputation of [*], or that could reasonably be expected to do so; (ii) modify the [*] Marks, except as any such modification is expressly permitted in the Mobile Developer Kit; (iii) combine in one xxxx the [*] Marks with any other marks or create any composite marks; (iv) register or attempt to register the [*] Marks in any jurisdiction or create, use, register or attempt to register any confusingly similar xxxx; or (v) challenge [*]'s proprietary rights in and to the [*] Marks, or undertake any action which impairs such proprietary rights of [*] or its licensors, or that could reasonably be expected to do so. IXI shall, throughout the Term and for a period of not less than [*] after the termination or expiration of this Agreement, retain representative copies of all uses of the [*] Marks, and IXI shall provide such copies to [*] upon [*]'s request at any time prior to the date which is [*] after such termination or expiration.
