UNDERSTANDING THE INTENDED USERS Clause Samples

UNDERSTANDING THE INTENDED USERS. Convincing individual members of priority populations to make use of HIVST requires a deeper understanding of HIVST users as people, beyond their superficial demographic characteristics. By developing personal empathy with HIVST users we can gain insight into their lives, thought process, hopes and concerns that can help us influence their behavior. In the sections that follow, we will review a number of practical exercises for developing greater empathy and insight.‌