Common use of Press Clause in Contracts

Press. Releases. NBC shall have approval rights regarding any references in any press release that concern NBC or its obligations or interests in the contemplated transactions. NBC and Wink agree to issue a joint press release containing a mutually acceptable description of the content arrangement described herein within thirty (30) days of such closing, provided that NBC and Wink agree to make reasonable efforts to agree upon the content of the joint press release within fourteen (14) days of such closing, NBC and Wink intend to create some form of mutually agreeable public relations material for distribution in the following two stages: (1) an early stage aimed at the broadcast and cable industry and (2) a second stage timed with the launch of Wink Programming Weeks and aimed at mass market consumer media. In addition, unless the parties agree to the contrary, within thirty (30) days following NBC's first Wink Programming Week, NBC and Wink will hold a mutually agreeable joint press conference to kick off the consumer press activity. Notwithstanding the foregoing, it is understood and agreed that Wink may not use or deploy, in any manner or for any purpose,