Common use of Preservation of Marks Clause in Contracts

Preservation of Marks. Each Assignor shall have the duty to: (a) prosecute diligently any trademark application or service xxxx application that is a part of the Marks pending as of the date hereof or hereafter which are necessary or material to the operation or financial condition of such Assignor’s business; (b) make application for trademarks or service marks which are necessary or material to the operation or financial condition of such Assignor’s business; and (c) use its best efforts to maintain in full force and effect the Marks and the licenses therefor that are or shall be necessary or material to the operation or financial condition of such Assignor’s business.