MARKETING PROGRAM DELIVERABLES Sample Clauses
The "Marketing Program Deliverables" clause defines the specific materials, services, or outcomes that a party is required to provide as part of a marketing initiative. This may include items such as advertising content, promotional campaigns, reports on marketing performance, or scheduled milestones for deliverable completion. By clearly outlining what is expected and when, this clause ensures both parties have a mutual understanding of their obligations, reducing the risk of disputes and helping to keep the marketing program on track.
MARKETING PROGRAM DELIVERABLES. PUBLIC RELATIONS AND PARTNER AWARENESS
(a) Define MCI/C1 Solution Offerings (Applications, Services, Consulting and third-party products).
(b) Define markets - targets, position, message and business drivers (basis for campaign messages and positioning).
(c) Define Introduction and Communications Program.
(d) Execute beginning with U.S. and Europe Q3/98.
(e) Target list of Industry Influencers (press and analysts) for MCI/C1 Solution Offerings to be developed in Q3/98.
(f) Target Executives within the MCI corporate accounts and target industries for the MCI/C1 Solution Offerings with a focused seminar/breakfast series starting in Q3 and minimally one event per quarter. INDUSTRY MARKETING INITIATIVES
(g) Coalition Selling between MCIS and C1 defined in Q3/98 for industry-focused and organized to produce key industry accounts in target industries for 1998.
(h) Target industries for consideration; Fortune 200
(i) Minimally, one quarterly End User, MCIS and C1 Marketing Program and Campaign to drive industry specific demand generation and leads.