Marketing Incentive Program Clause Samples
The Marketing Incentive Program clause establishes the terms under which incentives or rewards are provided to a party for engaging in specific marketing activities. Typically, this clause outlines the types of incentives available, such as bonuses, discounts, or reimbursements, and details the qualifying marketing actions, like promotional campaigns or achieving sales targets. Its core practical function is to motivate and reward desired marketing behaviors, thereby aligning the interests of the parties and driving increased promotional efforts.
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Marketing Incentive Program. Supplier shall pay [***] of Supplier Agency Revenue into a fund held by and maintained by EI:
4.1.1. If the marketing funds have not been exhausted at the end of any three-month period, commencing on the Preferred Launch Date, the remaining marketing funds shall be transferred automatically to the marketing funds for the following three month period. Funds transferred from a prior three-month period shall be exhausted prior to the use of funds earned in any given three-month period. If the transferred marketing funds remain unused after one (1) three-month period, they shall become property of EI.
4.1.2. The marketing funds shall be used for purposes of marketing on ▇▇▇▇▇▇▇.▇▇▇, ▇▇▇▇▇▇▇.▇▇, or any other EI owned or controlled web sites as may be mutually agreed between the parties, and may not be exchanged for cash and any marketing funds not used at the expiration or termination of this Agreement shall revert automatically to EI.
Marketing Incentive Program. The letter agreement dated November 13, 2001, regarding the Marketing Incentive Program is hereby terminated.