License of the Names. Licensor hereby grants Licensee a non-exclusive and non-transferable right to use the Names in connection with the operation of the Hotels as the trade names and/or corporate names to identify itself, subject to the terms and conditions set forth in this Agreement.
Appears in 5 contracts
Samples: Trademark License Agreement (Extended Stay America, Inc.), Trademark License Agreement (ESH Hospitality LLC), Trademark License Agreement (ESH Hospitality LLC)