Common use of Knowledge Capital Clause in Contracts

Knowledge Capital. CultureIQ shall retain all right, title and interest in all of CultureIQ’s ideas, know-how, approaches, methodologies, concepts, skills, tools, techniques, expressions, and processes, irrespective of whether possessed by CultureIQ prior to, or acquired, developed, or refined by CultureIQ (either independently or in concert with Client but excluding Client’s proprietary ideas, know-how, approaches, methodologies, concepts, skills, tools, techniques, expressions, and processes identified in writing in advance to CultureIQ) during the course of its performance under this Agreement. It is agreed and understood that CultureIQ is in the business of providing services to third parties which are or may be substantially similar to the Customized Deliverables being developed for Client. It is not the intent of this Agreement to prevent CultureIQ from pursuing its stated business by independently creating such original but similar works for the benefit of third parties.