Common use of INITIAL LOCAL MARKETING Clause in Contracts

INITIAL LOCAL MARKETING. You agree to conduct initial local marketing for the BUSINESS and to expend not less than Two Thousand Five Hundred ($2,500) Dollars (the "Initial Local Marketing Expense") for such purpose. Such initial local marketing will utilize the marketing and public relations programs and media and advertising materials we have developed or approved. Such initial local marketing shall be conducted at such times as we consider prudent.