Customer Retention. To the extent permitted by law or applicable regulation, Seller and the Company shall use reasonable efforts to assist Buyer in its efforts to retain the Company's customers. Such efforts may include making introductions of Buyer's employees to such customers, assisting in the mailing of information prepared by Buyer and reasonably acceptable to Seller and the Company, to such customers and actively participating in any "transitional" marketing programs as the Buyer may reasonably request.
Appears in 2 contracts
Sources: Stock Purchase Agreement (Intertape Polymer Group Inc), Stock Purchase Agreement (Spinnaker Industries Inc)
Customer Retention. To the extent permitted by law or applicable regulation, the Seller and the Company shall use all reasonable efforts to assist Buyer the Company in its efforts to retain the CompanySeller's customerscustomers for the Surviving Corporation. Such efforts may include making introductions of Buyerthe Company's employees to such customers, assisting in the mailing of information prepared by Buyer the Company and reasonably acceptable to Seller and the CompanySeller, to such customers and actively participating in any "transitionaltransitional marketing programs" marketing programs as the Buyer may Company shall reasonably request.
Appears in 2 contracts
Sources: Merger Agreement (Firstplus Financial Group Inc), Merger Agreement (Life Financial Corp)