Common use of Collateral Development Clause in Contracts

Collateral Development. The Contractor shall develop corresponding collateral assets that further the Vote Safe California outreach and public education efforts. The Contractor will: • Recommend the development of additional campaign collateral materials to support awareness among California voters of the changes to the General Election. • Develop innovative solutions to address the unique challenges facing the 2020 General Election. • Develop, produce, place and evaluate creative concepts for, and approved by the SOS Office. • Work with the SOS Office to identify the best value for the State regarding the printing of campaign materials and collateral. The Contractor may need to find alternative solutions for the printing of campaign material and collateral in the event the State cannot provide better rates. Contract shall use the branding and preliminary messaging that the SOS Office has developed for the Vote Safe California campaign to inform collateral development. Contractor will work with and direct subcontractors to fulfil campaign needs. Contractor will work with the SOS Office’s Communications Department, for review and approval of collateral. The Communication Department will work with county elections officials on the distribution of collateral, as needed. Contractor can recommend additional tools and activities to reach every active registered voter in California to educate them on the changes to the 2020 General Election. In addition to reaching our various target audiences such as inactive voters, first time voters, in-language voters, student voters, etc.