Additional Inventory. (a) DLR grants to the Sponsor, or shall procure that TfL shall grant to the Sponsor, the first right to negotiate with DLR and TfL to acquire the any items of branding inventory and/or sponsorship and/or advertising opportunities which relate to the London Cable Car and which are controlled by DLR and/or any member of the TfL Group and which become available during the Term (the "Additional Inventory" in accordance with the provisions of this clause 4.2. (b) DLR shall provide the Sponsor with full details of any Additional Inventory prior to the same being notified to any other sponsors or potential sponsors of the Additional Inventory. Upon receipt of any such notice, the parties shall and DLR shall procure that TfL shall exclusively negotiate the terms relating to the grant of any Additional Inventory in good faith for a minimum of thirty (30) days. (c) If the parties cannot agree the terms on which the Sponsor shall acquire any Additional Inventory within the applicable deadlines set out in clause 4.2(b), DLR shall, and/or TfL shall, as applicable, be entitled to enter into negotiations with any other potential sponsor in relation to such rights and neither party shall be under any obligation to the other in respect of such rights.
Appears in 1 contract
Sources: Sponsorship Agreement
Additional Inventory.
(a) DLR grants to the Sponsor, or shall procure that TfL shall grant to the Sponsor, the first right to negotiate with DLR and TfL to acquire the any items of branding inventory and/or sponsorship and/or advertising opportunities which relate to the London Cable Car and which are controlled by DLR and/or any member of the TfL Group and which become available during the Term (the "Additional Inventory" in accordance with the provisions of this clause 4.2.
(b) DLR shall provide the Sponsor with full details of any Additional Inventory prior to the same being notified to any other sponsors or potential sponsors of the Additional Inventory. Upon receipt of any such notice, the parties shall and DLR shall procure that TfL shall exclusively negotiate the terms relating to the grant of any Additional Inventory in good faith for a minimum of thirty (30) days.days.
(c) If the parties cannot agree the terms on which the Sponsor shall acquire any Additional Inventory within the applicable deadlines set out in clause 4.2(b), DLR shall, and/or TfL shall, as applicable, be entitled to enter into negotiations with any other potential sponsor in relation to such rights and neither party shall be under any obligation to the other in respect of such rights.
Appears in 1 contract
Sources: Sponsorship Agreement