Brand Assets definition

Brand Assets means the trade names, trademarks, service marks, logos, domain names, and other distinctive brand features of each party, respectively, as secured by such party from time to time.
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Brand Assets means Intellectual Property, materials and promotional programs created or offered by TMLC to support and enhance the marketing of its products including without limitation marketing photography, POS materials, product descriptions, products samples, website and social media content, promotional contributions, and other Intellectual Property which are used to support our Master Lock and SentrySafe brands.
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Brand Assets means the name “Immutable X” and associated logo used by Immutable X in connection with the Immutable X
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Examples of Brand Assets in a sentence

  • REDtone may display those Customer Brand Assets authorized by Customer (such authorization is provided by Customer uploading its Brand Assets into the SIPhony Services) within designated areas of the Service Pages.

  • Neither party may display or use the other party’s Brand Assets beyond what is allowed in this Agreement without the other party’s prior written consent.

  • A party may revoke the other party's right to use its Brand Assets pursuant to this Agreement with written notice to the other party and a reasonable period to stop the use.

  • Any use of a party's Brand Assets will inure to the benefit of the party holding Intellectual Property Rights in those Brand Assets.

  • Subject to Section 10(c), Customer agrees that REDtone may include Customer's name or Brand Assets in a list of REDtone customers, online or in promotional materials.


More Definitions of Brand Assets

Brand Assets means the words “Snug”, “BondCover”, “Match” and other similar brand words, images, slogans or bylines developed by Snug and nominated as Brand Assets in the Snug Brand Guidelines for Referrers or trademarked or registered by the Company. Brand Keywords means words used for search engine indexation or marketing or online promotion.
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Brand Assets means the design and marketing elements that identify and embody DRSI’s brand identity, including, but not limited to, Re-turn logos, typefaces, images and illustrations as provided in the Brand Guidelines.
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Brand Assets means the Youth Programme brand assets that the OC shares with you.
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Brand Assets means “each of (a) the Brand Information; (b) the Certificate of Product Registration, (c) the goodwill of the Brand; and (d) the Advertising Material.”
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Brand Assets has the meaning specified in Section 2.2.
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Brand Assets means the name “Immutable X” and associated logo used by Immutable X in connection with the Immutable X brand
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Related to Brand Assets

  • Intangible Assets means assets that are considered to be intangible assets under GAAP, including customer lists, goodwill, computer software, copyrights, trade names, trademarks, patents, franchises, licenses, unamortized deferred charges, unamortized debt discount and capitalized research and development costs.

  • Excluded Assets has the meaning set forth in Section 2.2.

  • Intangible Asset means any asset (either as a single or as a batch) without physical substance but which is identifiable and controlled through custody or legal rights, for example, most commonly (but not limited to) software licences, quotas, patents, copyrights, franchises and trademarks purchased, donated or developed together, which cost more than the Capitalisation Threshold; and has an economic life of twelve (12) Months or more; and is purchased, developed or maintained wholly or partially using the Grant;

  • Net Tangible Assets means the total of all assets (including revaluations thereof as a result of commercial appraisals, price level restatement or otherwise) appearing on the Company’s balance sheet, net of applicable reserves and deductions, but excluding goodwill, trade names, trademarks, patents, unamortized debt discount and all other like intangible assets (which term shall not be construed to include such revaluations), less the aggregate of the Company’s current liabilities appearing on such balance sheet. For purposes of this definition, the Company's balance sheet does not include assets and liabilities of its subsidiaries.

  • Tangible Assets means assets consisting of land, buildings and plant, machinery and equipment;

  • Transferred Assets has the meaning set forth in Section 2.1.

  • Midstream Assets means (i) assets used primarily for gathering, transmission, storage, processing or treatment of natural gas, natural gas liquids or other hydrocarbons or carbon dioxide and (ii) equity interests of any Person that has no substantial assets other than assets referred to in clause (i).

  • Consolidated Assets means all assets which should be listed on the consolidated balance sheet of the Borrower and its Subsidiaries, as determined on a consolidated basis in accordance with GAAP.

  • Intangible Property shall have the meaning given to such term in Section 2.1(c) hereof.

  • Related Assets Any assets held by a Trust the return of which is linked to one or more Underlying Securities and which, if applicable, shall be described in the related Supplement or a schedule thereto.

  • Specified Assets the following property and assets of such Grantor:

  • Assigned Assets refers to the Technology, all Derivatives, all Intellectual Property Rights, all Embodiments and Business Assets, collectively.

  • Related Business Assets means assets (other than cash or Cash Equivalents) used or useful in a Similar Business; provided that any assets received by the Issuer or a Restricted Subsidiary in exchange for assets transferred by the Issuer or a Restricted Subsidiary shall not be deemed to be Related Business Assets if they consist of securities of a Person, unless upon receipt of the securities of such Person, such Person would become a Restricted Subsidiary.

  • Acquired Assets has the meaning set forth in Section 2.1.

  • Consolidated Tangible Assets means, at any particular time, the aggregate amount of all assets (less applicable reserves and other properly deductible items) after deducting therefrom all goodwill, trade names, trademarks, patents, unamortized debt discount and expenses (to the extent included in said aggregate amount of assets) and other like intangibles, as set forth on the most recent consolidated balance sheet of the Parent Guarantor and its consolidated Subsidiaries and computed in accordance with GAAP.