Marketing and Promotion of Digital Programming Services and Meeting Services Sample Clauses

Marketing and Promotion of Digital Programming Services and Meeting Services. (a) The Parties have agreed to develop and implement a plan to market and promote the Digital Programming Services to current and potential Theatre patrons on an event-by-event basis. This marketing plan will include at least one digital trailer (the “Event Trailer”) to promote events or a series of events distributed to the applicable Digitized Theatres and other Digitized Theatres in the designated market area. If LLC is promoting only one Digital Programming event, the relevant Event Trailer shall not be longer than thirty (30) seconds, and if LLC is promoting more than one Digital Programming event, the aggregate time of the Event Trailers shall not exceed 40 seconds. The Event Trailer shall be limited to a promotion for an applicable event and if displayed after Showtime shall not include any (i) product placement or mention nor (ii) logo placement, except for company names and logos that are incidental to the sponsoring of such event, without the prior written approval of Regal which approval shall not be unreasonably withheld. Notwithstanding the foregoing, Regal shall, in its discretion, determine whether and in which Theatres to exhibit an Event Trailer after Showtime. If Regal chooses not to display the Event Trailer after Showtime in all Theatres in the designated market area where Regal is exhibiting the Digital Programming event, LLC may refuse to distribute the Digital Programming event to any of Regal’s Theatres in such designated market area.
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Marketing and Promotion of Digital Programming Services and Meeting Services. (a) The Parties have agreed to develop and implement a plan to market and promote the Digital Programming Services to current and potential Theatre patrons on an event-by-event basis. This marketing plan will include at least one digital trailer (the “Event Trailer”) to promote events or a series of events distributed to the applicable Digitized Theatres and other Digitized Theatres in the designated market area. If LLC is promoting only one Digital Programming event, the relevant Event Trailer shall not be longer than thirty (30) seconds, and if LLC is promoting more than one Digital Programming event, the aggregate time of the Event Trailers shall not exceed 40 seconds. The Event Trailer shall be limited to a promotion for an applicable event and if displayed after Showtime shall not include any (i) product placement or mention nor (ii) logo placement, except for company names and logos that are incidental to the sponsoring of such event, without the prior written approval of Cinemark which approval shall not be unreasonably withheld. Notwithstanding the foregoing, Cinemark shall, in its discretion, determine whether and in which Theatres to exhibit an Event Trailer after Showtime. If Cinemark chooses not to display the Event Trailer after Showtime in all Theatres in the designated market area where Cinemark is exhibiting the Digital Programming event, LLC may refuse to distribute the Digital Programming event to any of Cinemark’s Theatres in such designated market area.
Sample 1
Marketing and Promotion of Digital Programming Services and Meeting Services. (a) The Parties have agreed to develop and implement a plan to market and promote the Digital Programming Services to current and potential Theatre patrons on an event-by-event
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Related to Marketing and Promotion of Digital Programming Services and Meeting Services

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