Ambush Marketing Sample Clauses
The Ambush Marketing clause is designed to prevent parties from engaging in marketing activities that falsely suggest an association with an event, brand, or organization without authorization. Typically, this clause restricts the use of logos, trademarks, or event names in advertising or promotions by non-sponsors, and may require prior approval for any marketing materials referencing the event. Its core function is to protect official sponsors' rights and investments by ensuring that only authorized entities can leverage the event's brand, thereby reducing consumer confusion and maintaining the value of sponsorship agreements.
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Ambush Marketing. The Client may not bring or cause to have brought any promotional, advertising, or commercial items of any kind whatsoever into a stadium or hospitality facility, including but not limited to any clothing item, banner, sign, or leaflet for display or distribution. By way of illustration only, the Client and each of the persons stipulated on The Booking Form shall refrain from wearing, in any stadium or hospitality facility, any clothing materials which prominently feature the name and/or logo and/ or any other trademark of the Client and/or associated in any manner with any persons stipulated in The Booking Form and which is intended to be worn as part of a group wearing the same or similar clothing in a way which may regard as a promotional, advertising or commercial activity. The Client may not and shall procure that each person stipulated on The Booking Form shall not promote, sell, display, or distribute any promotional, advertising, or commercial items or services at any stadium or hospitality facility, including but not limited to drinks, food, souvenirs, clothing, and flyers. All such items are subject to removal or confiscation by the Organiser or any supplier at the entrance of and within the hospitality facility, and any person engaging in such activities shall be subject to ejection from the stadium and/or hospitality facility.
Ambush Marketing. University recognizes that Pepsi has paid valuable consideration to ensure the associational relationship with University created by this Agreement with respect to its Beverage supply and distribution program, and that any dilution or diminution of such associational relationship would seriously impair Pepsi’s valuable rights. Accordingly, in the event another person or entity attempts, without Pepsi's prior written consent, to engage in Ambush Marketing, University will:
(i) promptly notify Pepsi of such association or suggestion,
(ii) take reasonable steps to end any such association or suggestion which is then continuing, and
(iii) cooperate and not interfere with any actions undertaken by Pepsi to enforce its rights under this Agreement.
Ambush Marketing. Metro and the Campus Developer will use best efforts without the necessity to resort to exhaustive litigation and without diminishing StadCo’s rights in law or equity to protect the Advertising Rights and other rights granted to StadCo under this Section 8.5 from Ambush Marketing. The Parties agree from time to time to discuss in good faith additional actions to be taken to protect StadCo from Ambush Marketing. Metro agrees to take all steps necessary at its own cost and expense to prevent non-sponsor advertisers from engaging in Ambush Marketing, which steps shall include, but not be limited to, Metro and the Campus Developer developing and implementing an Ambush Marketing protection strategy to combat Ambush Marketing and other instances of infringement of intellectual property rights. Metro and the Campus Developer will notify StadCo promptly in writing of any suspected instances of Ambush Marketing or infringement of, or upon becoming aware of any unauthorized use of, TeamCo or StadCo’s intellectual property that affects StadCo’s rights hereunder and will assist TeamCo and StadCo in protecting TeamCo and StadCo Intellectual Property. Nothing in this Section 8.5 imposes any obligation on StadCo (or TeamCo, the NFL or any NFL Entity, where applicable) to commence proceedings or to take enforcement action against a third party. Without limiting Metro’s and the Campus Developer’s other obligations under this Section 8.5, Metro and the Campus Developer will work together in good faith to prevent Negative Advertising against StadCo and TeamCo and their Affiliates and their respective sponsors and other business parties.
Ambush Marketing. The participant may not, bring or cause to have brought any promotional, advertising or commercial items of any kind what so ever into a stadium or hospitality facility, including but not limited to, any banner, sign or leaflet for the purpose of display or distribution. By way of illustration only, the Participant and each of its guests shall refrain from wearing, in any stadium or hospitality facility, any clothing materials which prominently features the name and/or logo and/ or any other trademark of the participant and/or its guests and which is intended to be worn as part of a group wearing the same or similar clothing in a way which may regard as the conduct of a promotional, advertising or commercial activity. The Participant may not, and shall procure that each of its guests shall not, promote, sell, display or distribute any promotional, advertising or commercial items or services at any stadium or hospitality facility, including but not limited to, drinks, food, souvenirs, clothing and flyers. All such items are subject to removal or confiscation by the Organising Agent or at the entrance of and within hospitality facility, and any person engaging in such activities shall be subject to ejection from the stadium and/or hospitality facility.
Ambush Marketing. The Vendor will cooperate with the City and VANOC to oppose or prohibit any intentional or unintentional attempt by any third party providing services or materials and supplies to the Vendor to create a false or unauthorized commercial association with the Olympic movement or the Games, including without limitation:
(i) non-Games partner/sponsor company's use of creative means to generate a false association with the Games;
(ii) non-Games partner/sponsor company's infringement of the various laws that protect the use of Olympic imagery and indicia; and
(iii) non-Games partner/sponsor company's activities that intentionally or unintentionally interfere with the legitimate marketing activities of Olympic partners; (collectively, in this Section 28.16 [Publicity and Marketing], “Ambush Marketing”) in an effort to protect the rights of those parties authorized by the City, VANOC, or the IOC to exclusively associate themselves and their products or services with the Games.
Ambush Marketing. The Exhibitor must not engage in ambush marketing of the products or services of any other exhibitor at the Show or any sponsor of the Show or RASV (see Schedule 2 Exclusive Supply Rights). RASV will at its discretion, cancel this agreement, retain the Fixed Fee and remove the Exhibitor from the Showgrounds if the Exhibitor engages in ambush marketing.
Ambush Marketing. To assist in the prevention of Ambush Marketing of the Relay and the Games, the Local Authority will not engage in any form of Ambush Marketing and will work with LOCOG to implement measures to prevent Ambush Marketing in relation to the Relay.
Ambush Marketing. CITY shall not engage in any Ambush Marketing at, near, or in connection with the Event. “Ambush Marketing” means selling (e.g., including, but not limited to, sponsorship, merchandise, vendor space), advertising, or marketing, by any third party that is not a CGI-authorized sponsor, merchandiser, and/or vendor of the Event, where such selling, advertising, or marketing (i) is in connection with, or in proximity to, the Event, or
Ambush Marketing. 9.1 The User Group shall not undertake any form of Ambush Marketing. As a protection against Ambush Marketing of official associates of PASO/IPC/APC, the User Group shall not enter into any commercial relationships that could adversely affect or embarrass any Games Body, the Games, Toronto 2015, the Canadian Olympic Committee, the Canadian Paralympic Committee, official sponsors, suppliers or licensees of the Games, or any other supporters of the Games, as determined by Toronto 2015 acting reasonably.
9.2 As a further protection against Ambush Marketing, the User Group agrees that it shall not knowingly allocate any Guest Rooms to any person, corporation, organisation or any other individual who could adversely affect or embarrass Toronto 2015, PASO, the IPC/APC, the Canadian Olympic Committee, the Canadian Paralympic Committee, the Games, official sponsors, suppliers or licensees of the Games, or any other supporters of the Games, as determined by Toronto 2015 acting reasonably.
Ambush Marketing. The Authority, Metro and the Campus Developer will use best efforts without the necessity to resort to exhaustive litigation and without diminishing StadCo’s rights in law or equity to protect the Advertising Rights and other rights granted to StadCo under this Section 8.5 from Ambush Marketing. The Parties agree from time to time to discuss in good faith additional actions to be taken to protect StadCo from Ambush Marketing. The Authority and Metro agree to take all steps necessary at their own cost and expense to prevent non-sponsor advertisers from engaging in Ambush Marketing, which steps shall include, but not be limited to, the Authority, Metro and the Campus Developer developing and implementing an Ambush Marketing protection strategy to combat Ambush Marketing and other instances of infringement of intellectual property rights. The Authority, Metro and the Campus Developer will notify StadCo promptly in writing of any suspected instances of Ambush Marketing or infringement of, or upon becoming aware of any unauthorized use of, TeamCo or StadCo’s intellectual property that affects XxxxXx’s rights hereunder and will assist TeamCo and StadCo in protecting TeamCo and StadCo Intellectual Property. Nothing in this Section 8.5 imposes any obligation on StadCo (or TeamCo, the NFL or any NFL Entity, where applicable) to commence proceedings or to take enforcement action against a third party. Without limiting the Authority, Metro and the Campus Developer’s other obligations under this Section 8.5, the Authority, Metro and the Campus Developer will work together in good faith to prevent Negative Advertising against StadCo and TeamCo and their Affiliates and their respective sponsors and other business parties. INSURANCE AND INDEMNITY