DIRECTV Lead Generation Files Sample Clauses

DIRECTV Lead Generation Files. The following sentence is hereby added to the end of Section 6.7: “For clarity, TiVo’s obligation to deliver lead generation files as set forth in this Section 6.7, and [*] by DIRECTV, shall [*] the version of Authoring Tools utilized by DIRECTV in connection with distribution of the applicable lead generation objects to DIRECTV DVR Receivers.”
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DIRECTV Lead Generation Files. DIRECTV shall notify TiVo no less than [*] prior to distributing any lead generation objects to DIRECTV DVR Receivers and provide TiVo with the following information: (i) the dates that DIRECTV will distribute such lead generation objects; (ii) the frequency with which (or the period for which) DIRECTV desires TiVo to collect and aggregate responses to lead generation objects (e.g., [*]) into a lead generation file; and (iii) the person or persons DIRECTV designates to receive such lead generation file (such person, “DIRECTV’s Lead Gen Recipient”). TiVo shall use commercially reasonable efforts to deliver lead generation files in TiVo’s standard format to DIRECTV’s Lead Gen Recipient [*] Certain information on this page has been omitted and filed separately with the Securities and Exchange Commission. Confidential treatment has been requested with respect to the omitted portions. within [*] of the end of the collection/aggregation period selected by DIRECTV. DIRECTV shall pay TiVo [*], for each full lead generation file that TiVo delivers pursuant to this Section 6.7.

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