Program Sponsorship definition

Program Sponsorship. KALH has a large number of feature programs and Holiday Special programs that are broadcast on a regular basis. Each program, due to the differing production costs involved, has a different sponsorship cost which are available on request.
Program Sponsorship means when an advertiser sponsors a program as opposed to buying a few ad placements during the program. With a program sponsorship, the advertiser takes on a stronger partnership with the program and medium. This typically means the advertiser pays a certain fee for a sponsorship package in exchange for a certain number and type of sponsorship mentions throughout the program.

Examples of Program Sponsorship in a sentence

  • The parties have agreed to enter into a Northern Mallee Leaders Program Sponsorship Agreement (“the Sponsorship Agreement”).

  • BCBS and ACCG have entered into Inmate Medical ASO Program Sponsorship Agreement offering ASO for inmate medical services as of January 1, 2008.

  • Corporate Sponsor shall receive the sponsorship benefits set forth in this Agreement and on the Program Sponsorship Sheet.