Examples of Net Advertising Revenue in a sentence
The full amount of such taxes or levies shall be solely for Developer’s account and shall not reduce Apple’s share of the Net Advertising Revenue derived from the sale of advertising on the Mobile Properties (the “Apple Revenue Share”).
During the year FY 2019-2020, the Applicant has paid license fees to the PPL at 2% of their Net Advertising Revenue.
In the event of termination pursuant to this section, all Net Advertising Revenue due Developer (minus all Apple fees and any other amounts to which Apple is lawfully entitled) prior to termination shall be paid in accordance with this Agreement.
Such 2% is applied not on entire Net Advertising Revenue but only on portion of such revenue calculated in proportion to market share of PPL.
In view of the above, it is submitted that the Advertising Value needstobeon“Gross”basiswhichmandatesthattheradionetworkhavetoalso include value of Barter deals which unfortunately are not being taken while calculating royalty to PPL on Net Advertising Revenue.