Creative Content definition
Examples of Creative Content in a sentence
Publisher may not allow Creative Content to be placed on any non-Publisher Websites without the prior express written authorization of Company.
And all Confidential Information, Creative Content and/or Proprietary Information of Company (including, as applicable, any confidential or proprietary information of any Advertiser) that is in Publisher’s possession or control must be immediately returned to Company or destroyed upon request.
Failure by Publisher to adhere to any of the foregoing requirements and/or Publisher’s use or attempted use of any marketing materials other than the heretofore approved Creative Content in connection with any applicable Campaign, shall constitute a material breach of this Agreement and shall, in addition to all other legal remedies available to Company, be grounds for the immediate termination of this Agreement, without notice or opportunity to cure.
And Publisher agrees that no Creative Content shall be placed on any websites which promote or display comments or testimonials which are not in real time from real users.
Publisher further agrees to remove from its systems and prevent any downstream affiliates (including, but not limited to, “Sub-Publishers” as that term is defined below) from distributing Campaigns and/or associated Creative Content as soon as possible following Company’s written or e-mailed removal request; and in any event not more than one (1) day following Company’s dispatch of such a written removal request.
Notwithstanding the foregoing, however, neither Publisher nor any of its applicable Sub-Publishers shall be permitted to broker or re-distribute any Campaigns and/or Creative Content without Company’s prior written approval.
Publisher agrees that each individual piece of Creative Content made available to Publisher must include all applicable Lead Tracking Codes, in an unaltered form.
Publisher shall not acquire any rights, title or interest in the Network, Creative Content or any other information provided to Publisher as part of this Agreement.
Publisher must immediately comply with all requests by Company to modify, alter or otherwise change the positioning, placement, frequency and/or other editorial decisions related to Creative Content; and must immediately remove Creative Content upon receiving notice from Company or upon the termination or expiration of any applicable Campaign and/or applicable IO.
Publisher may not, nor knowingly permit any person to activate Creative Content or inflate the amount of Qualified Leads through any deceptive or misleading practice, method or technology including but not limited to, the use of any spyware, adware, device, program, robot, I-frames, hidden frames, redirects, spiders, computer script or other automated, artificial or fraudulent methods designed to appear like an individual, real live person generating a Qualified Lead.