Brand Performance definition
Brand Performance means the performance of the Brands in the market between the date hereof and the Closing Date as measured by shipments, depletions, points of distribution, retail sales, velocity, distribution and share growth and decline.
Examples of Brand Performance in a sentence
Finally, the Brand, Product and Frequent Flyer Program Committee will be responsible for brand strategies and brand-building initiatives for the corporate and main business unit brands, the main characteristics of products and services of each of the main business units, Frequent Flyer Program Strategy and Key Program Features and Regular Audit of Brand Performance.
Brand Loyalty as a Mediator of the Relationship between Brand Trust and Brand Performance.