Keyword Advertising Clause Samples
The Keyword Advertising clause regulates how parties may use each other's trademarks, brand names, or other protected terms in online advertising, particularly in search engine marketing. Typically, it restricts or prohibits one party from bidding on the other party’s trademarks as keywords or using them in ad copy to prevent confusion or unfair competition. This clause is essential for protecting brand integrity and preventing one party from diverting web traffic or customers by leveraging the other’s brand in digital advertising campaigns.
Keyword Advertising. Licensee and its Affiliates shall not enter into any agreements relating to the placement of paid listings for “keyword” or similar website searches, or use metatags or similar methods to increase the rankings for its own websites by Internet search engines (or similar future devices and activities), in each case that consist of the Licensed Marks either alone or in combination with other words or phrases unless such agreements will terminate no later than six (6) months prior to the end of the Term.
Keyword Advertising. Company shall not, without the prior written consent of FLIR, engage in any keyword advertising using wording comprised solely or partially of any of the Marks. In the event of FLIR's consent to the use of any of the Marks in keyword advertising, Company acknowledges that upon termination of this Agreement, the continued use of such keyword advertising would harm FLIR's rights in the Marks, infringe the Marks, and constitute unlawful unfair competition. Accordingly, Company agrees to cease any and all keyword advertising comprised solely or partially of any of the Marks immediately upon termination of this Agreement.
Keyword Advertising. The IC may not engage in keyword advertising using the trademarks of Ambit Companies or any competitor of Ambit Companies, or any keywords that are obscene, pornographic or otherwise deemed harmful to Ambit Energy’s reputation or business as determined by Ambit Energy at its sole discretion.
Keyword Advertising. LookSmart shall place Lowestfare Content in banner advertising spaces on certain web pages in the LookSmart Site that are served as a result of a search using the LookSmart Search Engine where the search terms entered by the user include certain travel related keywords as set forth in Exhibit A ("Travel Keywords"). The location of such banner ads on web pages, the frequency and timing of the delivery of such banner ads, and the particular pages on which such Lowestfare Content will be served shall be determined in accordance with the schedule set forth at Exhibit E.
Keyword Advertising. ICs may not engage in keyword advertising using the trademarks of Ambit Energy Companies, any competitor of Ambit Energy Companies, HEPCO, TEPCO, TOHOKU, RIKUDEN, CHUDEN, KEPCO,