EXTERNAL COMMUNICATION MIX AND TOOLS Sample Clauses
The "External Communication Mix and Tools" clause defines the methods and channels that a party may use to communicate with external audiences, such as customers, partners, or the public. This clause typically outlines which communication tools—like press releases, social media, email campaigns, or advertising—are permitted or required, and may specify approval processes or branding guidelines. Its core function is to ensure consistency, control, and alignment in how information is shared externally, thereby protecting the organization's reputation and ensuring compliance with agreed standards.
EXTERNAL COMMUNICATION MIX AND TOOLS. PPs will apply an Integrated Communications approach. The project will have its logo, creative strategy and message which will be placed at every point of contact with the target group and the public in general. The consortia will apply a combination of traditional and digital media channels and tools to reach the target group along with the standard direct communication at the info days, conferences and meetings. There are four main groups of communication tools which will be used in the external communication of the Project: • Project webpage; • Project partners’ websites; • Social Media avatars: Facebook, LinkedIn, Twitter, Youtube; • 3 electronic newsletters following project implementation. • Audio-visual material (4 video tutorials, short film, electronic presentation) • 40 Publications of articles, interviews or advertisements in newspapers or specialized magazines in each of the PP countries; • Interviews; • Studies, reports; • Project informational leaflets; • Project brochure; • Promotional materials package (800 pens, 800 folders, 800 notebooks, 100 T-shirts, 400 hats and 200 flash memories); • 8 Press conferences (each partner will hold 2 press conferences - 1 kick-off and 1 closing press conference); • 4 Project management team meetings; • 4 Cross-border workshops of researchers;