Creative Approval Clause Samples
The Creative Approval clause establishes the requirement for one or more parties to review and approve creative materials, such as advertisements, designs, or marketing content, before they are finalized or published. Typically, this clause outlines the process for submitting creative work, sets timelines for feedback or approval, and may specify standards or criteria that the materials must meet. Its core practical function is to ensure that all creative outputs align with the expectations, brand guidelines, or legal requirements of the approving party, thereby reducing the risk of disputes or reputational harm.
POPULAR SAMPLE Copied 22 times
Creative Approval. Pearson shall retain the full right to reasonably approve the creative and design aspects of the Licensed Internet Games. As used in this Agreement. "Creative Approval" means all rights of final approval over all aspects of the look, feel, sound and appearance of the Licensed Internet Games as it relates to the User's experience of the Format. Pearson shall have the right to veto any changes in design or implementation of the Licensed Games that Pearson determines, in its sole discretion may devalue or negatively affect general perceptions of the Game Show Formats or the Licensed Marks.